Ümit ŞENGEL, Koray GENÇ, Merve IŞKIN, Şevki ULEMA, İsmail UZUT

Turizmde “Sosyal Mesafe” Mümkün Mü? Kamp ve Karavan Turizmi Bağlamında Bir Değerlendirme

COVID-19 pandemisi Çin’in Wuhan kentinde ortaya çıkmış ve 2020 yılının ilk çeyreği itibariyle bütün dünyayı etkisi altına almıştır. Pandemi sürecinde bazı küçük yardımlaşmaların dışında çoğu ülke tek başına hareket etmiş ve pandemiyle mücadelede kendi yöntemlerini uygulamıştır. Pik noktası olarak ifade edilen ve virüse yakalanan yeni vakaların düşüşe geçtiği dönemden sonra ülkeler sosyal mesafe, maske ve hijyen gibi kurallarla “yeni normal” diye tabir ettikleri bir süreci başlatmışlardır. Hayatın bazı alanlarında özellikle sosyal mesafenin uygulanabilirliğiyle ilgili endişeler söz konusudur. Bu çalışmada önemli oranda yakın temasa dayanan insan ilişkilerinin hâkim olduğu turizm faaliyetlerinde “sosyal mesafe” kuralının uygulanabilirliğinin kamp ve karavan turizmi bağlamında kavramsal olarak incelenmesi amaçlanmaktadır. Kamp ve karavan turizmi COVID-19 pandemisinin yayılmasını önlemek için “sosyal mesafe” kuralına dikkat edilerek yapılacak önemli bir alternatif turizm çeşididir. Bu turizm çeşidinde konaklama faaliyetleri az sayıda kişi ve aile veya arkadaş çevresiyle sınırlı kalmaktadır. Ayrıca temel ihtiyaçların giderilmesinde kişilerin kendisi aktif rol oynamaktadır. Bu durum güven duygusunun gelişmesine bağlı olarak kamp ve karavan turizmine olan talebi artırmaktadır. Bu durum hem ulusal hem de uluslararası medya araçların sürekli gündem olmaktadır. Dolayısıyla seyahat firmaları bu yeni talebeb cevap verebilmek için alternatif ürünler geliştirmektedir. Benzer şekilde özellikle kapm bölgeleri yeni kurallara göre yeniden dizayn edilirken, Karavan şirketleri de yeni talebe göre reaksiyon göstemeye başlamıştır.

Is "Social Distancing" Possible in Tourism: An Evaluation in the Context of Camping and Caravan Tourism

The COVID-19 pandemic originated in Wuhan, China and has affected the whole world by the first quarter of 2020. Except of some minor assistance during the pandemic process, most countries acted alone and applied their own methods in combating the pandemic. After the period in which new cases of the virus have fallen, countries have started a process called the “new normal” with rules such as social distance, mask and hygiene. In some areas of life there are concerns about the applicability of social distance in particular. In this study, it is aimed to examine the applicability of the” social distancing" rule conceptually in the context of camping and caravan tourism in tourism activities dominated by human relations based on close contact. Camping and caravan tourism is an important alternative form of tourism to be made by paying attention to the “social distancing” rule to prevent the spread of the COVID-19 pandemic. In this tourism type, accommodation activities are limited with a small number of families and friends. In addition, people themselves play an active role in meeting basic needs. All this, increases the demand for camping and caravan tourism as it instil confidence a sense of trust in people. This situation is always on the agenda of both national and international media tools. Therefore, travel companies are developing alternative products to respond to this new demand. Similarly, while the container areas have been redesigned according to the new rules, caravan companies have started to react according to the new demand.

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