The Effect of Trade Show Support on Trade Performance: A Study on Exporting Firms from Turkey

Among the incentives given by the government to encourage exports, trade show support plays acrucial role to increase the export volumes of companies. This study examines the effect of tradeshow support on export volumes on a sample of exporting firms in Turkey. The study utilizes theexport volumes and the trade show support of exporting firms from the Metal, Jewelry, Mining, Steel, Chemical, and Electric industries that applied for international trade show support to theTurkish Government between January 2014 and December 2018. The data was obtained fromthe official records of Turkish Exporter Assembly. The cross-sectional dimension of thedata consists of 3,027 firms while the time dimension comprises 5 periods, which brings thetotal number of observations to 15,135. A panel data analysis with two fixed-effects and onerandom-effects model was conducted to estimate the effect of support on export. Resultsindicated that trade show supports have an impact on the export rates of firms even thoughthe effect size is small. A dollar increase in trade show support is associated with an almostten-dollar increase in export. This means that an average trade show support, which isaround $16 thousand, is associated with an almost $150 thousand increase in export. Theimpact of support on export varies by industry. To increase the efficiency of the trade showsupports, the amount of support should be reconsidered according to the export rates of theindustries in which companies operate.

Uluslararası Fuar Desteklerinin İhracata Etkisi: Türkiye’de İhracat Yapan Firmalar Üzerine Bir Araştırma

Devletin ihracatı teşvik etmek için verdiği teşvikler arasında fuar desteğinin firmaların ihracat hacimlerini artırmada çok önemli bir rolü vardır. Bu çalışmada, uluslararası fuar desteğinin firmaların ihracat hacimleri üzerindeki etkisi incelenmiştir. Bu amaçla, Türkiye İhracatçılar Meclisi'nin resmi kayıtlarından elde edilen verilerle Ocak 2014 ile Aralık 2018 tarihleri arasında Türkiye Cumhuriyeti Ticaret Bakanlığına uluslararası fuar desteği başvurusunda bulunmuş Metal, Mücevherat, Madencilik, Çelik, Kimya ve Elektrik sektörlerinden ihracat yapan toplam 3027 firmanın ihracat hacimleri ve aldıkları fuar destek miktarları arasındaki ilişki analiz edilmiştir. Sonuçlar fuar desteklerinin etki büyüklüklerinin ihmal edilebilir düzeyde de olsa firmaların ihracat oranları üzerinde etkili olduğunu göstermektedir. Fuar desteğindeki bir dolar artış, ihracatta on dolarlık artışla ilişkilidir. Bu da firma başına 16 bin dolar civarında olan ortalama bir fuar desteğinin ihracatta neredeyse 150 bin dolarlık bir artışla ilişkili olduğu anlamına gelmektedir. Desteğin ihracat üzerindeki etkisi firmaların faaliyet gösterdiği sektöre göre değişmektedir. Araştırma sonuçlarına göre, fuar desteklerinin verimliliğini artırmak için firmaların faaliyet gösterdiği sektörlerin ihracat oranlarına göre destek miktarı yeniden gözden geçirilmesi tavsiye edilmektedir.

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