Aynur SARISAKALOĞLU

1310

Haber Yayınlarında Kültürel ‘Öteki’nin İnşa Sürecinin Teorik Kavrayışı

Bu çalışmanın hedefi, medyadaki kültürel kimlik oluşturma sürecini ‘Kendi’ ve ‘Öteki’ arasındaki kültürel sınırların medya tarafından nasıl yansıtıldığını kavramak amacıyla kimlik ve ‘Ötekileştirme’ yaklaşımlarını kullanarak incelemektir. Bu çalışma varolan literatüre üç farklı şekilde katkı yapar. Birincisi, makale ‘kimlik’ ve ‘Ötekileştirme’ kavramlarını, ve buna ek olarak ’Ötekileştirme’ kavramın içerisindeki kültürel kimlik oluşumlarını ana hatlarıyla tanımlar. İkincisi, haber yayınlarının gündemi belirleyerek ve sundukları haberlerdeki meseleleri buna uygun olarak çerçeveleyerek ‘Ötekileştirme’ sürecinde büyük bir rol oynadığını öne sürer. Genel olarak, haber yayınlarındaki kültürel ‘Öteki’nin anlatımları basmakalıp temsiller, önyargı, ve nefret söylemi üzerine kurulu olur; bunun nedeni ise iç-grubun dış-grubu kültürel açıdan aşağı bir ‘Öteki’ olarak tanımlamasına yol açan kültürel faklılıkların ikisinin arasındaki sınırların oluşumuna yol açmasıdır. Son olarak da, makalenin bitiminde ‘Ötekileştirme’ kavramının kültürel kimlik oluşumda medyanın etkisini anlamak için uygulanabileceği önerilir. Bu sayede, medyanın kimlik oluşumuna etkisi ve kültürel ‘Öteki’ hakkında gelecekte yapılacak çalışmalar bu makalenin kuramsal bulgularını başlangıç noktası olarak kullanabilir.

Theoretical Understanding of the Construction Process of the Cultural ‘Other’ in News Media

The purpose of this study is to display the processes of cultural identity construction within the context of the media by including approaches of identity and ‘Othering’, with the aim of developing an understanding of media representations of the cultural boundaries between the ‘Self’ and the ‘Other’. This research adds to existing literature in three different ways. Firstly, the article outlines concepts of identity and ‘Othering’ as well as constructions of cultural identity within the framework of the notion of ‘Othering’. Secondly, it argues that the news media plays an essential role in the construction of the ‘Other’ by setting agendas and framing issues by the manner in which it presents news, and how it treats them. Generally, news media discourses of cultural otherness rely on stereotypical representations, prejudice, and hate speech, due to the cultural differences that reveal the construction of cultural boundaries for the out-group as the culturally inferior ‘Other’ by including or excluding cultural peculiarities, as opposed to the in-group. Finally, this article concludes by suggesting that the concept of ‘Othering’ can be adopted to understand the influence of the media on constructions of cultural identity. Therefore, future research questions regarding media constructions of identity and the cultural ‘Other’ can be formulated on the basis of the theoretical findings in this article.
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İletişim Kuram ve Araştırma Dergisi-Cover
  • Yayın Aralığı: Yılda 4 Sayı
  • Başlangıç: 1983
  • Yayıncı: Ankara Hacı Bayram Veli Üniversitesi İletişim Fakültesi
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