2012

Emotions for the Necessary

Nesnelerle olan duygusal ilişkilerimiz, sosyal ve maddi varoluş koşullarından ayrı düşünülemez. Bu makale, ‘tasarım ve duygular’ konulu tartışmaya ekonomik olanaklar sorusu ile girmeyi amaçlamaktadır. İlk önce nesnelere duygusal anlam yüklemede ekonomik olanakların rolü tartışılmakta, ardından tasarım ve duygular alanının nesneler ile kurulan duygusal ilişkilerin çeşitli anlam ve biçimlerine yaklaşımı değerlendirilmektedir. Yapılan mülakatlar sonucunda, ekonomik olanakları kısıtlı olan bireylerin gereksinimler üzerine kurulu bir anlatı yoluyla zaruri olana dair duygusal anlamları ifade ettikleri tespit edilmiştir. Bununla birlikte, tasarım ve duygular akımı, işlev ile duyguyu birbirinden kesin hatlarla ayırarak ve duyguları gereksinimler dünyasından kopararak, gerekli olana dair duyguları dışlamaktadır.

Anahtar Kelimeler:

tasarım

Gerekliliğe Dair Duygular

Emotional relationships with material objects can not be thought as isolated from social and material conditions of existence. This paper is an attempt to introduce the question of economic means into debates on “design and emotion”. It firstly addresses the role of economic means in crediting objects with emotions and subsequently evaluates approaches of ‘design and emotion’ with regard to varied meanings and ways of forging emotional relationships with objects, which is largely shaped by material conditions of existence. Based on individual interviews, it was found that economically deprived people tend to articulate “emotions for the necessary” through a narrative on material objects which privileges necessities. Yet, ‘design and emotion’ movement, basing itself on a divorce between function and emotion and dissociating emotions from the world of necessities, excludes those emotions for the necessary.

Keywords:

design,

PDF

___

APPADURAI, A. (1986) Introduction: Commodities and the Politics of Value, in Appadurai, A. (ed.), The Social Life of Things: Commodities in Cultural Perspective, Cambridge University Press, Cambridge; 3-63.
ATTFIELD, J. (2000) Wild Things: The Material Culture of Everyday Life, Berg, Oxford.
BAUDRILLARD, J. (1998) The Consumer Society: Myths and Structures, Sage, London.
BOURDIEU, P. (1984) Distinction: A Social Critique of the Judgement of Taste, Routledge, London.
CHANG, W. and WU, T.Y. (2004) Exploring Types and Characteristics of Product Forms in Eliciting a User’s Pleasure, Proceedings of the Fourth International Conference on Design and Emotion, 12-14 July 2004, Department of Industrial Design, Middle East Technical University, Ankara, Turkey. [CD-ROM]
COLEMAN, R. P. (1983) The Continuing Significance of Social Class to Marketing, Journal of Consumer Research, (10) 265-280.
CSIKZSENTMIHALYI, M. and ROCHBERG-HALTON, E. (1981) The Meaning of Things: Domestic Symbols and the Self, Cambridge University Press, New York.
DESMET, P.M.A. (2002) Designing Emotions, Designing Emotions , PhD Thesis, Delft University of Technology, Dissertation Abstracts International, 64/01, 5.
DESMET, P.M.A. (2004a). From Disgust To Desire; How Products Elicit Emotions, Design and Emotion: The Experience of Everyday Things, in McDonagh, D., Hekkert, P., Van Erp, J., and Gyi, D. (Eds). Taylor and Francis, London; 8-12.
DESMET, P. M.A. (2004b) Measuring Emotion: Development and Application of an Instrument to Measure Emotional Responses to Products, in Blythe, M.A., Overbeeke, K., Monk, A.F. and Wright, P.C. (eds.) Funology: From Usability to Enjoyment, Kluwer Academic Publishers, Dortrecht; 111-124.
DESMET, P.M.A. (2004c) A Typology of Product Emotions, Proceedings of the Fourth International Conference on Design and Emotion, 12-14 July 2004, Department of Industrial Design, Middle East Technical University, Ankara, Turkey. [CD-ROM]
DESMET, P.M.A. and HEKKERT, P. (2002) The Basis of Product Emotions, in Green, W. and Jordan, P. (eds),Pleasure with Products: Beyond Usability, Taylor and Francis, London; 61-68
DESMET, P.M.A., OVERBEEKE, C.J., TAX, S.J.E.T. (2001) Designing Products with Added Emotional Value: Development and Application of an Approach for Research through Design, The Design Journal, 4(1) 32-47.
Dittmar, H. (1992) The Social Psychology of Material Possessions, St. Martin’s Press, New York.
DOUGLAS, M. and ISHERWOOD, B. (1996) The World of Goods: Towards and Anthropology of Consumption. Routledge, New York.
FUNKE, R. (1999) Emotions: The Key of Motivation in the Experience Society, in Overbeeke, C.J. and Hekkert, P. (eds.), Proceedings of the First International Conference on Design & Emotion, 3-5 November 1999, Department of Industrial Design, Faculty of Industrial Design Engineering, Delft University of Technology, Delft, the Netherlands; 31-38.
GIDDENS, A. (1991) Modernity and Self-Identity: Self and Society in the Late Modern Age, Polity Press, Oxford.
JARITZ, G., ed. (2003) Emotions and Material Culture, Verlag, Vienna.
JORDAN, P.W. (2000) Designing Pleasurable Products: An Introduction to the New Human Factors, Taylor and Francis, London.
KAYGAN, H. (2004) Towards a Conquest of Emotionality, Proceedings of the Fourth International Conference on Design and Emotion, 12-14 July 2004, Department of Industrial Design, Middle East Technical University, Ankara, Turkey. [CD-ROM]
KURTGÖZÜ, A. (2003) From Function to Emotion: A Critical Essay on the History of Design Arguments, The Design Journal (2) 49-59.
LEHTONEN, T. (1999) Any Room for Aesthetics? Shopping Practices of Heavily Indebted Consumers, Journal of Material Culture (4.3) 243- 262.
LOVE, T. (2004) Beyond Emotions in Designing and Designs: Epistemological and Practical Issues, in McDonagh, D., Hekkert, P., Van Erp, J. and Gyi, D. (eds), Design and Emotion: The Experience of Everyday Things, Taylor and Francis, New York.
LUDDEN, G.D.S, SCHIFFERSTEIN, H.N.J. and HEKKERT, P. (2004) Suprises Elicited by Products Incorporating Visual-Tactual Incongruities, Proceedings of the Fourth International Conference on Design and Emotion, 12-14 July 2004, Department of Industrial Design, Middle East Technical University, Ankara, Turkey. [CD-ROM]
MASLOW, A.H. (1943) A Theory of Human Motivation, Psychological Review (50) 370-96.
MILLER, D., ed. (2001) Home Possessions: Material Culture behind Closed Doors, Berg, New York.
NORMAN, D. (2004) Emotional Design: Why We Love (or Hate) Everyday Things, Basic Books, New York.
OVERBEEKE, C. J. and HEKKERT, P. (1999) Editorial, Proceedings of the First International Conference on Design and Emotion (3-5 November 1999), C. J. Overbeeke and P. Hekkert (eds.), Delft University of Technology, Delft; 5-6.
PATLAR, D., KURTGÖZÜ, A. (2004) Questioning the Validity of Emotion in Design: A Critical Examination of the Multi-Faceted Conditions of Its Historical Emergence, in D. Mcdonagh, P. Hekkert, J. van Erp, D. Gyi (eds.), Design and Emotion: The Experience of Everyday Things, Taylor and Francis, New York, 402-406.
PORTER, S., CHHIBBER, S., PORTER, J.M. (2004) Towards an understanding of pleasure in product design, in D. Mcdonagh, P. Hekkert, J. van Erp, D. Gyi (eds.), Design and Emotion: The Experience of Everyday Things, Taylor and Francis, New York.
SAMPSON, E. E. (1981) Cognitive Psychology as Ideology, American Psychologist (36.7) 730-743.
SANDERS, L., DANDAVATE, U. (1999) Design for Experiencing: New Tools, Proceedings of the First International Conference on Design & Emotion, 3-5 November 1999, in Overbeeke, C.J. and Hekkert, P. (eds.), Department of Industrial Design, Faculty of Industrial Design Engineering, Delft University of Technology, Delft, the Netherlands; 87-92.
SCHIFFERSTEIN, H., N., J., MUGGE, R., HEKKERT, P. (2004) Designing Consumer-Product Attachment, Design and Emotion: The Experience of Everyday Things, eds. D. Mcdonagh, P. Hekkert, J. van Erp, D. Gyi, Taylor & Francis, New York; 327-331.
SURI, F. (2004) Design Expression and Human Experience: Evolving Design Practice, in D. Mcdonagh, P. Hekkert, J. van Erp, D. Gyi (eds.), Design and Emotion: The Experience of Everyday Things, Taylor and Francis, New York; 13-17.
TILLEY, C. (2006) Introduction, Handbook of Material Culture, eds. Tilley, C., Keane, W., Kuchler, S., Rowlands, M. and Spyer, P., Sage, London; 1-6.
VEBLEN, T. (1957) The Theory of Leisure Class. Mentor Books, New York.
WILLIAMS, S. J. and BENDELOW, G. (1998) Introduction: Emotions in Social Life: Mapping the sociological Terrain, in Bendelow, G. and Williams, S.J. (eds.), Emotions in Social Life: Critical Themes and Contemporary Issues, Routledge, London; xv-xxx.
YAGOU, A. (2006) Critical Reflections on Design and Emotion, Proceedings of the Design Research Society International Conference: WonderGround- 2006, 1-4 November 2006, IADE, Lisbon, Portugal. Available from: http://www.iade.pt/drs2006/wonderground/proceedings/ fullpapers/DRS2006_0250.pdf/