Avrupa Birliği’nde Basım Endüstrisi

Basım endüstrisi, Avrupa’da uzun yıllardan bu yana varlığını sürdürmektedir. Basım sektörü başta; kâğıt, geri dönüşüm, enerji ve orman ürünleri olmak üzere pek çok sektörle de iş birliği halindedir. Basım endüstrisi aynı zamanda Avrupa Birliği vatandaşlarına da istihdam kaynağı yaratmaktadır. Avrupa Komisyonunun verilerine göre basım sektöründe Avrupa Birliği sınırları içinde yaklaşık 800.000 işçinin istihdam etmekte ve yaklaşık 120.000 işletmenin bu sektörde faaliyet göstermekte olduğu görülmektedir. Bununla birlikte basım işletmeleri; kâğıt, plastik ya da tekstil üzerine baskıdan yıllık yaklaşık olarak 88 milyar Avro ciro elde etmektedir. Dolayısıyla basım endüstrisi, Birliğin ekonomisinde önemli bir katkı payına sahiptir. Ancak son yıllarda dijital teknolojinin yaygınlaşması, artan maliyetler, küresel rekabet ortamı ve Covid-19 pandemisinin meydana gelmesi gibi nedenlerden dolayı küresel çapta ortaya çıkan değişim ve dönüşüm süreci hiç şüphesiz ki basım endüstrisini de etkilemektedir. Bu çalışmada, Avrupa Birliği’nde basım endüstrisinin tarihsel gelişim süreci ve endüstrinin günümüzde karşılaşmış olduğu sorunlar ve basım endüstrisindeki fırsatlar ele alınacaktır.

Anahtar Kelimeler:

Avrupa Birliği Basım Endüstrisi, Avrupa Birliği, Avrupa Çalışmaları, Avrupa Birliği Ekonomisi, Basım

Printing Industry in the European Union

The printing industry has existed in Europe for many years. The printing industry primarily cooperates with many sectors, such as paper, recycling, energy, and forest products. The printing industry also creates employment for European Union citizens. According to the data of the European Commission, it is seen that approximately 800,000 workers are employed in the printing sector within the borders of the European Union, and approximately 120,000 enterprises operate in this sector. However, printing companies generate an annual turnover of approximately €88 billion from printing on paper, plastic, or textile. Therefore, the printing industry significantly contributes to the Union's economy. However, the global change and transformation process, which has emerged in recent years due to reasons such as the spread of digital technology, increasing costs, the global competitive environment, and the occurrence of the Covid-19 pandemic, undoubtedly also affect the printing industry. This study will discuss the historical development process of the printing industry in the European Union, the problems faced by the industry today, and the opportunities in the printing industry.

Keywords:

European Union Printing Industry, European Union, European Studies, European Union Economy, Printing,

PDF

___

British Print Industry Federation. (2019). UK Printing Facts&Figures, Retrieved from: https://www.britishprint.com/industry-involvement/research/facts-and-figures/ (Accessed Date: 13.01.2023).
Ernst & Young. (2007). Competitiveness of the European Graphic Industry: Prospects for the EU printing sector to respond to its structural and technological challenges, Executive Summary, 1-4.
European Commission. (2001). Special Feature on Publishing and Printing, Luxembourg, Office for Official Publications of the European Communities.
European Commission. Printing Industry, Retrieved from: https://single-market-economy.ec.europa.eu/sectors/raw-materials/related-industries/forest-based-industries/printing-industry_en (Accessed Date: 16.01.2023).
Fortoak. (17 August 2022). European Print Industry is Fighting to Adapt Amidst Energy Crisis, Retrieved from: https://fortoak.co.uk/european-print-industry-is-fighting-to-adapt-amidst-energy-crisis/ (Accessed Date: 04.02.2023).
Grand View Research. Commercial Printing Market Size, Share & Trends Report, 2030, Retrieved from: https://www.grandviewresearch.com/industry-analysis/commercial-printing-market (Accessed Date: 16.02.2023).
Intergraf. (31 March 2020). Industrial Policy: The Printing Industry and an Industrial Strategy for Europe, Retrieved from: https://www.intergraf.eu/policy/policy-positions/item/241-industrial-policy (Accessed Date: 19.01.2023).
Intergraf. What We Do?, Retrieved from: https://www.intergraf.eu/about-us (Accessed Date: 13.02.2023). Johansson, U. (2006). Publishing and Printing Activities in the EU, Retrieved from: https://op.europa.eu/mt/publication-detail/-/publication/3a1a09b8-bbec-4275-b5a7-635c771e12fd (Accessed Date: 13.02.2023).
Matbaahaber. (6 November 2022). Avrupa’da basım endüstrisi yükselen enerji maliyetlerinin tehdidi altında, Retrieved from: https://www.matbaahaber.com/2022/11/06/avrupada-basim-endustrisi-yukselen-enerji-maliyetlerinin-tehdidi-altinda/ (Accessed Date: 29.01.2023).
Ns Packaging. (7 April 2021). European print: a bright future for the technology market, Retrieved from: https://www.nspackaging.com/analysis/european-print-market/ (Accessed Date: 25.01.2023).
Smithers. (2018). Global printing market to top $821 billion by 2022, Retrieved from: https://www.smithers.com/resources/2018/mar/global-printing-market-to-top-$821-billion-by-2022 (Accessed Date: 15.02.2023).
Smithers. (2022). The Future of European Printing to 2027, Retrieved from: https://www.smithers.com/services/market-reports/printing/the-future-of-european-printing-to-2027 (Accessed Date: 18.02.2023).
Tiekstra, S., Držková, M., Miranda, P., Isaías, P., Vehmas, K., Seisto, A. (2016). Attitudes of the European printing industry towards innovative combinations of print and digital, Journal of Print and Media Technology Research, Vol: 5, No:2, 159-171.
Tunçel, O. (2019). Dijital Çağda Baskı Teknolojileri, Sanat ve Tasarım Dergisi, No: 23, 361-377.
Zipper, B. (2021). Market: The Global Impact of Covid-19 on the Printing Industry, Beyondprint, Retrieved from: https://www.beyond-print.net/market-the-global-impact-of-covid-19-on-the-printing-industry/ (Accessed Date: 16.02.2023).