Ömür N.T. ÖZMEN, Engin Deniz ERİŞ, Pınar SÜRAL ÖZER

DİJİTAL DÖNÜŞÜM VE LİDERLİK: SANAYİ SEKTÖRÜNDE BİR İNCELEME

Son yıllarda sıklıkla kullanılmaya başlanan dijital dönüşüm kavramı beraberinde dijital liderlik gibi yeni kavramları da gündeme getirmektedir. Ancak yazındaki çalışmalara bakıldığında henüz tanımlama ve sınıflama noktasında eksiklerin olduğu ve kavramsal açıklamalar yanında nitel ya da nicel araştırmaların da çok olmadığı görülmektedir. Bu çalışma, dijital dönüşüm sürecinde yer alan bir şirketler grubu özelinde hem bireysel hem de örgütsel düzeyde dijital dönüşümün hem de dijital liderliğin nasıl yorumlandığı ile ilgili olarak bir inceleme sunmaktadır. Araştırmaya konu olan şirketler grubunda, dijitalleşme kavramının öneminin hem birey hem de örgüt düzeyinde anlaşıldığı ve bu bağlamda dijital dönüşüm sürecinin stratejik bir değişim yönetimi konusu olarak ele alındığı görülmektedir. Hem mevcut örgütsel süreçler dijitale uyarlanırken hem de yeni iş süreçleri ve uygulamaları hayata geçirilirken dijital liderlik yaklaşımı ile tüm süreçlerin ve çalışanların yönetildiği dikkat çekmektedir.

Anahtar Kelimeler:

Dijitallşme, Dijital dönüşüm, dijital liderlik

DIGITAL TRANSFORMATION AND LEADERSHIP: A REVIEW IN THE INDUSTRIAL SECTOR

The concept of digital transformation, which has been used frequently in recent years, brings new concepts such as digital leadership to the agenda. However, the studies in the literature shows that there are deficiencies in terms of definition and classification, and there are not many qualitative or quantitative researches besides conceptual explanations. This study presents an examination of how digital transformation and digital leadership are interpreted, both at the individual and organizational level, for a corporate group involved in the digital transformation process. In the corporate group that are the subject of the research, it is seen that the importance of the concept of digitalization is understood both at the individual and organizational level, and in this context, the digital transformation process is considered as a strategic change management issue. It is noteworthy that all processes and employees are managed with a digital leadership approach, both while adapting existing organizational processes to digital and new business processes and applications.

Keywords:

Digitalization, Digital transformation, Digital leadership,

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