Esra GURSEL, Mustafa YANARTAS

MOBİL UYGULAMA KABUL MODELİ’NİN MOBİL BANKACILIKTA KULLANILMASI

THE USE OF MOBILE APPLICATION ACCEPTANCE MODEL IN MOBILE BANKING

Research Journal of Business and Management

2021-Cilt: 8 - Sayı: 4

243-259

Mobil bankacılık, mobil uygulama kabul modeli, yönetim bilişim sistemleri, yapısal eşitlik modeli

Mobile banking, mobile application acceptance model, management information systems, structural equation model

2724