SÜRDÜRÜLEBİLİR TEDARİK ZİNCİRİ YÖNETİMİNDE KRİTİK BAŞARI FAKTÖRLERİNİN GELENEKSEL VE DİJİTAL PERSPEKTİFTEN KARŞILAŞTIRMALI DEĞERLENDİRMESİ

Sürdürülebilir tedarik zinciri yönetimi, firmaları sosyal, ekonomik ve çevresel çabalarını tedarik zincirleri boyunca genişletmeye itmektedir. Diğer taraftan ise dijital çağa geçilmekte ve tüm faaliyetler dijitalleşmeye doğru yönelmektedir. Bu noktada sürdürülebilir tedarik zinciri yönetiminde dijitalleşme önemli bir sıçrayış yaratmaktadır. Bu çalışmada tedarik zinciri yönetiminde sürdürülebilirlikte etkili olan kritik başarı faktörlerinin geleneksel ve dijital perspektiften değerlendirilmesi amaçlanmıştır. Bu amaçla veriler büyük ölçekli iki işletmeden alınmıştır. Çalışmada çok kriterli karar verme yöntemlerinden analitik ağ süreci kullanılmıştır. Elde edilen bulgular sonucu her iki perspektiften de sosyal baskılar faktörünün ön planda olduğu ortaya çıkmıştır. Ayrıca geleneksel perspektiften paydaşların baskısı ve rekabet baskısı öne çıkarken dijital perspektiften yeşil bilgi sitemi ve tedarikçi yönetimi olarak ortaya çıkmıştır. Dijitalleşmenin zincirdeki entegrasyon, işbirliği ve bilgi paylaşımını sağlama açısından önemli bir katkı ve verimlik sağladığı bunun da sürdürülebilirlikteki başarıda önemli bir rol oynadığı kanaatine varılmıştır.

Anahtar Kelimeler:

Sürdürülebilir Tedarik Zinciri, Dijitalleşme, Analitik Ağ Süreci, Çok Kriterli Karar Verme Yöntemleri

COMPARATIVE ASSESSMENT OF CRITICAL SUCCESS FACTORS IN SUSTAINABLE SUPPLY CHAIN MANAGEMENT FROM A TRADITIONAL AND DIGITAL PERSPECTIVE

Sustainable supply chain management pushes companies to expand their social, economic and environmental efforts throughout their supply chains. On the other hand, we are entering the digital age and all activities are moving towards digitalization. In this study, it is aimed to evaluate the critical success factors that are effective in sustainability in supply chain management from a traditional and digital perspective. For this purpose, data were taken from two large-scale enterprises. In the study, the analytical network process, one of the multi-criteria decision making methods, was used. As a result of the findings, it has been revealed that the social pressures factor is at the forefront from both perspectives. In addition, while the pressure of the stakeholders and competitive pressure came to the fore from the traditional perspective, it emerged as a green information system and supplier management from the digital perspective. It has been concluded that digitalization provides an important contribution and efficiency in terms of integration, cooperation and information sharing in the chain, which plays an important role in the success in sustainability.

Keywords:

Sustainable Supply Chain, Digitization, Analytical Network Process, Multi-Criteria Decision Making Methods,

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