Competitive Strategies And Firm Performance: Case Study On Gaziantep Carpeting Sector/Rekabet Stratejileri Ve Firma Performansi: Gaziantep Hali Sektörü Üzerinde Bir Durum Çalişmasi

Öz Abstract In this paper, the effect of competitive strategies on firm performance is empirically inspected by considering value chain activities in Gaziantep carpeting industrial cluster. The findings of research reveal that there is no significant relationship between competitive strategies and firm performance in Gaziantep carpeting industry. The results of research suggest that in order to improve firm performance and to get sustainable competitive advantage in global markets, competitive strategies should be used resolutely and cost and differentiation strategies implemented simultaneously by decision makers. Keywords: Competitive strategies, Carpeting, Gaziantep Özet Bu çalışmada, Gaziantep halıcılık sektöründe rekabet stratejilerinin işletme performansı üzerindeki etkisi değer zinciri aktiviteleri de gözönüne alınarak ampirik olarak incelenmiştir. Araştırma sonucunda Gaziantep halıcılık endüstrisinde rekabet stratejileri ve firma performasları arasında belirli bir ilişkinin olmadığı ortaya çıkmıştır.Araştırma sonuçlarına göre, firma performansını geliştirmek ve global pazarlarda sürdürülebilir rekabetçi stratejilerin avantajlarını elde edebilmek için karalılıkla kullanılmalı ve maliyet ve farklılaşma stratejileri karar vericiler tarafından birlikte uygulanmalıdır. Anahtar Sözcükler: Rekabet stratejileri, Halıcılık, Gaziantep

___

References

Ariyawardana, A., 20, 73-90, (2003) “Sources of Competitive Advantage and Tea Producers.” ,[J]Asia Pacific Journal of Management

Alpkan, L., Ceylan, A., & Aytekin, M., , 6, 2. (2003) “Performance Impacts of Operations Strategies: A Study on Turkish Manufacturing Firms.” [J] International Journal of Agile Manufacturing

Bryman, A., &Cramer, D., (1997) “Quantitative data analysis with SPSS for windows: A guide for social scientists”. [R]London: Routledge

Bush, R. J., & Sinclair, S.A., 7 (4), 63, (1992) “Changing strategies in mature industries: Acase study.” [J] The Journal of Business & Industrial Marketing

D'Amboise, G., , 11 (1), 8- 17, (1993) “Do Small Businesses Manifest a Certain Strategic Logic? An Approach for Identifying It.” [J] Journal of small Business and Entrepreneurship

Day, G.S., and Wensley, R., 52 (July), 1- 20, 1988 “Assessing Advantage: A Framework for Diagnosing Competitive Superiority”, [J] Journal of Marketing

Dess, G.G., Lumpkin, G.T., & Covin, J.G., , 18 (9), 677- 695, (1997) “Entrepreneurial Strategy Making and Firm Performance: Tests of Contingency and Configurationally Models.” [J] Strategic Management Journal.

Gatewood, R., & Field, S., October, 16- 24, (1987) “A Personnel Selection Programmed for Small Businesses &quot.” [J]Journal of Small Business Management.

Ghemawat, P., 53- 58, (1986). “Sustainable Advantage.” [M] Harvard Business Review, 64 (September/October),

Johnson, R.A., & Wichern, D.W. [R] (2002) “Applied Multivariate Statistical Analysis”. (5th ed.). Upper Saddle River, NJ: Prentice Hall Inc.

Kalaycı, S., Karataş, A., Coşkun, A., & Kırtaş, A., 10 (1), 103- 125, (2005). “Financial Ratio Classification of Manufacturing Firms in Istanbul Stock Exchange.” [J] The Journal of Entrepreneurial Finance and Business Ventures

Kaplinsky, R., & Morris, M., (2000). “Spreading the Gains from Globalization: what can be Learned from Value Chain Analysis”. [R] Retrieved November24,2007,fromhttp://ideas.repec.org/a/mes/prectr/v47y2004i2p74-115.html,

Karnani, A., , 5 (4), 367- 380, (1984). “Generic Competitive Strategies: [J]An Analytical Approach.” Strategic Management Journal

Kaya, N., Alpkan, L., & Seyrek, H., (2004). “Performance Impacts of Strategic Orientations: Evidence from Turkish Manufacturing Firms”. [C]The Economics and International Business Research Conference Proceedings

Miller, D., & Friesen, P.H., 7 (1), 37- 55, ((1980,1986) “Porter's Generic Strategies and Performance: An Empirical Examination with American Data”. [R] Part I: Testing Porter.” Organization Studies,

Porter, M.E., (1980). “Competitive Strategy”. New York: [M] The Free Press

Porter, M.E., (1985) “Competitive Advantage: Creating and Sustaining Superior Performance”. [M]New York: The Free Press

Sekaran, U., (1992). “Research Methods for Business: A Skill Building Approach”. [C] (2nd ed.). John Wiley & Sons, Inc,

Thompson, A.A., & Strickland, A.J. [M (1996)] “Strategic Management: Concepts and Cases.” (9th ed.). USA: Irwin McGraw-Hill

White, R.E., 7 (3), May-June(1986) “Generic Business Strategies, Organizational Context and Performance: An Empirical Investigation.” [J]Strategic Management Journal

Wright, P.A. (1987). “Refinement of Porter's Generic Strategies.” [J] Strategic Management Journal, 8 (1), 93– 101.

Wright, P., Kroll, M., T., H., & Helms, M., 2, 57- 65, (1991).“Generic Strategies and Business Performance: An Empirical Study of the Screw Machine Products Industry.” [J] British Journal of Management

Yamin, S., Gunasekaran,A.,& Mavondo, F.T., 19, 507-518, (1999). “Relationship between Generic Strategies, Competitive Advantage and Organizational Performance: An Empirical Analysis.” [C]Technovation

Zikmund, W.G., (2003)“Business Research Methods”. [C] (7th ed.).Ohio: South Western

Mustafa Kemal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi-Cover
  • ISSN: 1304-429X
  • Yayın Aralığı: Yılda 5 Sayı
  • Yayıncı: Hatay Mustafa Kemal Üniversitesi
Sayıdaki Diğer Makaleler

Avrupa Birliği'nin komşu bölgelere yönelik siyasal açılımı: Avrupa komşuluk politikası

A. Sait SÖNMEZ

İlköğretim 5. Sınıf öğrencilerinin sosyo ekonomik düzeyleri ile değerleri arasındaki ilişkinin belirlenmesi/The Descrıptıon Of The Relatıonshıp Between The Socıo-Economıcal Grades And Theır Values In Socıal Studıes Lesson Of The Prımary School Students In

İsmail GELEN, Ali YILMAZ, Mehmet KURTULMUŞ

Yapılandırmacı Paradigma Bağlamında Türkçe Derslerinde Öğrenme Ortamları/Paradıgm Of Constructıvıst Learnıng Envıronments In The Context Of Turkısh Lessons

Adnan Karadüz

Turizm işletmelerinde tutundurma faaliyetlerinin belirlenmesine yönelik Bodrum yöresinde bir araştırma

Mete SEZGİN, Ruhan İRİ, Emin İNAL

Assessing metacognitive awareness and learning strategies as positive predictors for success in a distance learning class

Hidayet TOK, Bülent DÖŞ, Habib ÖZGAN

Yapılandırmacı paradigma bağlamında Türkçe derslerinde öğrenme ortamları

Adnan KARADÜZ

İLKÖĞRETİM OKULLARINDA BÜYÜK SINIFLARIN YÖNETİMİNDE KARŞILAŞILAN SINIF İÇİ SORUNLARA ÖĞRETMEN YAKLAŞIMI ÜZERİNE BİR ARAŞTIRMA

Ayhan Seyfullahoğulları

Antakya'nın Kent Kimliği Açısından İrdelenmesi/Examınatıon Of Antakya In Terms Of Urban Identıty

Şafak KAYPAK

Geç Ortaçağ'da Avrupa'daki üniversiteler ve eğitim

Pınar ÜLGEN

Avrupa Birliği'nin Komşu Bölgelere Yönelik Siyasal Açılımı: Avrupa Komşuluk Politikası/The Polıtıcal Inıtıatıve Of The European Unıon Towards Neıghbourıng Regıons: European Neıghbourood Polıcy

A. Sait Sönmez