FACEBOOK’TA DUYGULARI İFADE ETME ÖLÇEĞİ GELİŞTİRME ÇALIŞMASI

Sosyal paylaşım sitelerinden biri olan Facebook’un, Türkiye’deki 14 milyonun üzerinde kullanıcı sayısıyla ülke sıralamasında üçüncü sırada yer aldığı bilinmektedir. Araştırmaların ortaya koyduğu gibi sosyal paylaşım siteleri insanların duygularını açmak için kullandıkları bir ortamdır. Bu araştırma üniversite öğrencilerinin Facebook’ta ne tür duygularını ifade ettiklerini belirlemek amacı ile bir ölçek geliştirme çalışmasıdır. Araştırma grubunu 2012 eğitim-öğretim yılı güz döneminde Aksaray İli, Aksaray Üniversitesi Eğitim Fakültesi’nde öğrenim gören 347 öğrenci oluşturmaktadır. Uç değer analizleri sonucunda 15 gözlem analiz dışı bırakılmış, böylece geriye kalan toplam 322 katılımcıdan elde edilen verilerle analizler gerçekleştirilmiştir. Bu çalışmada ölçeğin yapı geçerliğini sınamak için açımlayıcı faktör analizi yapılmış ve KMO .78 olarak bulunmuştur. Veriler üzerinde faktörleri belirlemek için Temel Bileşenler Analizi yapılmıştır. Açımlayıcı ve doğrulayıcı faktör analizi sonucunda Facebook’u sevme, sahte adla Facebook’ta rahat olma ve Facebook’taki paylaşımlardan rahatsızlık olarak üç faktörde maddeler toplanmıştır. Facebook’ta Duygularını İfade Etme Ölçeği için yapılan güvenirlik analizinde ise Cronbach Alpha .82 olarak bulunmuştur. Cronbach alfa katsayısı ölçeğin güvenilir olduğunu göstermektedir.

A STUDY TO DEVELOP A SCALE OF EXPRESSING EMOTIONS ON FACEBOOK

One of the social networking sites, Facebook has more than 14 million users in Turkey, which places Turkey into third position among all countries. As revealed by research, social networking sites are environments used by people to express their emotions. The current study aims to develop a scale to determine what types of emotions are expressed by university students on Facebook. The study group of the present research consists of 347 students from the Education Faculty of Aksaray University in the city of Aksaray in the fall term of 2012. As a result of extreme value analysis, 15 observations were excluded from the analysis and thus, analyses were conducted on the data collected from the remaining 322 participants. In the present study, in order to test the construct validity of the scale factor analysis was run and KMO was found to be .78. principal components analysis was conducted to determine the factors on the data. Exploratory and confirmatary Factor Analysis revealed that the items are subsumed under three factors being loving Facebook, feeling comfortable on Facebook with a pseudo name and felling uncomfortable with the sharings on Facebook. In the reliability analysis of the Scale of Expressing Emotions on Facebook, Cronbach Alpha was found to be .82. This value shows that the scale is moderately reliable.

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