TÜRKİYE’DE SAĞLIK TURİZMİ SWOT ANALİZi

Sağlık sektörü hem Türkiye'de hem de dünyada ülke ekonomisine hem fonksiyon hem de katkı bakımından önemli bir rol oynamaktadır. Teknolojik gelişme ve yeni ortaya çıkan hastalıklar nedeniyle hizmet alternatiflerinin artması ve yaşlı nüfustaki artış rekabet ve alternatif tedavi seçenekleri getirmiştir. İletişim ve ulaşım kolaylığı, sağlık alanında turizmi etkileyen birçok faktör getirmiştir. Araştırmada, Türkiye'de ve dünyada sağlık hizmetleri incelenmiş, sağlık turizmi türleri ve tetikleyen faktörler açıklanmaya çalışılmıştır. Dünyada ve Türkiye'de sağlık turizmi politikaları, yurtdışından hasta istatistikleri, hasta sayısı, bu sayıların kamu ve özel sektör dağılımları sağlık turizmi envanterinde özetlenmiştir. Dünyadaki ve Türkiye'deki veriler analiz edilecek, dünyada ve Türkiye'de çok önemli olan Sağlık turizmi durumunu belirlemek için Swot analizi kullanılacak ve sonuçları verilecek. Bu sonuçların, dünyada ve Türkiye'de yeni ve gelişmekte olan araştırma sektörüne bir bakış açısı yaratması amaçlanmıştır.

SWOT ANALYSIS OF HEALTH TOURISM IN TURKEY

The healthcare sector plays an important role both in terms of function and contribution to the country's economy both in Turkey and in the World. Increasing service alternatives due to the technological improvement and recently emerged diseases, and the increase in the elder population brought competition and alternative treatment options. The ease of communication and transportation brought many factors that affect tourism in the field of healthcare. In the study, the healthcare in Turkey and in the world was examined, the types of healthcare tourism and the factors that triggered it were tried to be explained. In the world and in Turkey healthcare tourism policies, patient statistics from abroad, number of patients, public and private sector distributions of these numbers are summarized in the inventory of health tourism. The data in the world and Turkey will be analyzed, Swot analysis will be used to determine the situation for Healthcare tourism, which is of great importance in the world and in Turkey and the results will be given. These results have been aimed to create a point of view on the new and developing sector of research in the world and in Turkey.

PDF

___

Aktürk, E.B. (2016). Perception regarding ethical rules implemented in the context of corporate governance: A study in banking sector (Doctoral Dissertation) Retrieved from The Council of higher Education Database (Accession No. 445669)
Association of Culture Toursim Offices. (2010). Thermals of Bursa Booklet.
Barca, M., Akdeve, E., Gedik, B. (2013). Strategic analysis of medical tourism in turkey and strategy recommendations. Journal of Business Research, 5(3), 64-92.
Carrera, P.M., Bridges, J.F.P. (2006). Globalization and healthcare: Understanding health and medical tourism. Expert Review of Pharmacoeconomics & Outcomes Research, 6(4), 447-454.
Connell J. (2006). Medical Tourism; Sea, Sun, Sand and Surgery. Tourism Management, 27(4), 1093-100.
Dinçer, M.Z. et. al. (2016) Medical tourism in the developing countries: The assessment of the potential of Turkey compared to Thailand, Malaysia and India. İstanbul University, Journal of Social Sciences, (1), 34-60.
Gülen, K., Demirci, S. (2012). Türkiye’de Sağlık Turizmi Sektörü. İstanbul: İstanbul Chamber of Commerce Publishing.
Kaptanoğlu, R. (2017). An application on organisational commitment and emotional intelligence. IBANES, 3(3).
Kılıçarslan, M. (2017). Quality and inpatient satisfaction in health institutions x state hospital example. IBANES,3(3).
Kördeve, M. (2016). An Overview of Health Tourism and Place of Health Tourism in Turkey. Journal of International Health Management and Strategies Research, 2(1), 53.
Republic of Turkey Ministry of Culture and Tourism & Republic of Turkey Ministry of Health, General Directorate of Basic Health Services World Tourism Organization (2010). [Internet]. Coordinatorship of Health Torusim. Retrieved from: http://www.kultur.gov.tr/TR/belge/1 _45771/mevzuat.html
Yıldırım, et. al. (2017). Turkey International Patient Report 2015-2016.