TÜRKİYE’DEKİ ORTAÖĞRETİM ÖĞRENCİLERİNDE PLANLANMIŞ DAVRANIŞ TEORİSİNİN GERİ DÖNÜŞÜM NİYETİ ÜZERİNDEKİ ETKİSİ İLE İLGİLİ BİR DEĞERLENDİRME

Dünyanın doğal enerji kaynaklarının hızlı bir şekilde tüketilmesi, iklimlerin sanayilerin artmasıyla birlikte gözlenebilir değişikliğe uğraması tüm dünyayı ilgilendiren sorunlar arasında bulunmaktadır. Bu gelişmeler doğrultusunda geri dönüşüme dayalı bu araştırma Planlanmış Davranış Teorisine göre değerlendirilmektedir. Planlanmış Davranış Teorisi ile bir davranışın ne derece gerçekleşip gerçekleşmeyeceği tahmin edilebilmektedir. Planlanmış Davranış Teorisi sayesinde davranışa yönelik amaç ölçülebilmekte ve dolaylı olarak da söz konusu davranışın ortaya çıkma olasılığı tespit edilebilmektedir. Geri dönüşüm davranışı, doğal kaynakların korunmasına katı atık miktarının azalmasına olanak sağladığı için sürdürülebilir bir geleceğin önemli bir parçası durumunda görülmektedir. Araştırmacılar, yıllardır davranışı etkileyen değişkenleri araştırmakta ve ortaya çıkan davranışları anlamlandırmaya çalışmaktadırlar. Davranışın amacını değerlendirerek bir insanı belli şekillerde hareket etmeye meyilli kılan gizli faktörleri açığa çıkarmaya çalışılmaktadır. Planlanmış Davranış Teorisinde davranışın amacı, bireyin belirli bir davranışı sergileyip sergilemeyeceğini göstermektedir. Teoriye göre davranışlar, bilinçli kararların sonuçlarıdır ve bu sonucu davranışa yönelik amaçlar yönlendirmektedir. Bu araştırmanın amacı, Türkiye’deki ortaöğretim öğrencilerinde planlanmış davranış teorisinin (davranışa karşı tutum, öznel norm ve algılanan davranışsal kontrol) geri dönüşüm niyeti üzerindeki etkisi ve arasındaki ilişki ile ilgili bir değerlendirme yapmaktır. Bulgular; tutum, öznel norm ve algılanan davranışsal kontrolün öğrencilerin geri dönüşüm niyeti ile olumlu bir ilişkisi olduğunu göstermiştir. Araştırma sonucunda, ortaöğretim kurumlarının sürdürülebilirliğini teşvik etmek için etkili geri dönüşüm kampanyaları tasarlamaları, ailelerin geri dönüşüm konusunda çocukları teşvik etmesi gerektiği görülmüştür.

AN EVALUATION OF THE EFFECT OF PLANNED BEHAVIOR THEORY ON INTENTION TO RECYCLE IN SECONDARY SCHOOL STUDENTS IN TÜRKİYE

The rapid consumption of the world's natural energy resources and the observable change in the climate with the increase of industries are among the problems that concern the whole world. In line with these developments, this research based on recycling is evaluated according to the Planned Behavior Theory. With the Planned Behavior Theory, it can be predicted to what extent a behavior will occur or not. Thanks to the Planned Behavior Theory, the purpose for the behavior can be measured and indirectly the probability of the occurrence of the said behavior can be determined. Recycling behavior is seen as an important part of a sustainable future, as it allows the protection of natural resources and the reduction of solid waste. Researchers have been investigating the variables that affect behavior for years and try to make sense of the emerging behaviors. By assessing the purpose of behavior, it attempts to uncover the hidden factors that make a person prone to act in certain ways. In Planned Behavior Theory, the purpose of behavior indicates whether an individual will exhibit a certain behavior. According to the theory, behaviors are the results of conscious decisions and this result is directed by the goals for the behavior. The aim of this research is to make an evaluation about the effect of planned behavior theory (attitude towards behavior, subjective norm, and perceived behavioral control) on the intention to return and the relationship between it in secondary school students in Turkey. Results; demonstrated that attitude, subjective norm, and perceived behavioral control were positively related to students' intention to recycle. As a result of the research, it was seen that secondary education institutions should design effective recycling campaigns to promote sustainability, and families should encourage children to recycle.

___

  • Aguilar-Luzon, M. D. C., García-Martínez, J. M. A., Calvo-Salguero, A. & Salinas, J. M. (2012). Comparative Study Between the Theory of Planned Behavior and the Value-Belief-norm Model Regarding the Environment, on Spanish Housewives’ Recycling Behavior. Journal of Applied Social Psychology. 42(11), 2797-2833.
  • Ahmad, S. S., Mulyadi, I. M. M., Ibrahim, N. & Othman, A. R. (2016). The Application of Recycled Textile and Innovative Spatial Design Strategies for a Recycling Centre Exhibition Space. Procedia-Social and Behavioral Sciences, 0(234), 525–535.
  • Ajzen, I. (1991). The Theory of Planned Behavior. Organ. Behav. Hum. Decis. Process., 50(2), 179–211.
  • Aleixo, A.M., Leal, S., Azeiteiro, U.M., (2018). Conceptualization of Sustainable Higher Education Institutions, Roles, Barriers, and Challenges for Sustainability: An Exploratory Study in Portugal. J. Clean. Prod., 0(172), 1664–1673.
  • Aleixo, A. M., Leal, S. & Azeiteiro, U. M. (2021). Higher Education Students’ Perceptions of Sustainable Development in Portugal. J. Clean. Prod., 0(327), 129429.
  • Almatari, A.Y., Iahad, N. A. & Balaid, A. S. (2013). Factors Influencing Students’ Intention to Recycle. J. Inf. Syst. Res. Innov., 0(5), 1–8.
  • Anadolu Ajansı (2022). Bu yıl 7,4 Milyon ton Plastik Atığın Geri Dönüştürülmesi Bekleniyor. https://www.aa.com.tr/tr/cevre/bu-yil-7-4-milyon-ton-plastik-atigin-geri-donusturulmesi-bekleniyor/2600314 adresinden 11.11.2022 tarihinde erişildi.
  • Anderman, L., Hodge, S. & Murdock, T. (2000). Middle-Grade Predictors of Students' Motivation and Behavior in High School. Journal of Adolescent Research, 15(3), 327–351.
  • Aoki, M. (2005). An Analysis of Determinants of Consumer’s Recycling Behavior. (Eds.: H. Yong-Uon, Y. Youjae, M. N. Duluth). In AP-Asia Pacific Advances in Consumer Research; Association for Consumer Research, 0(6), 322–325. https://www.acrwebsite.org/volumes/11924/volumes/ap06/AP-06 adresinden 10.11.2022 tarihinde erişildi.
  • Aung, M. & Arias, M. L. (2006). Examining Waste Management in San Pablo del Lago, Ecuador: a Behavioral Framework. Management of Environmental Quality: An International Journal, 17(6), 740-752.
  • Aylaz, R., Erci, B. & Erten, S. (2011). Testing the Theory of Planned Behaviour in Predicting Women’s Intention About Weight Gain Prevention. Pak J Med Sci, 27(2), 422-426.
  • Barr S., Gilg, A. W. & Ford N. J. A. (2001). Conceptual Framework for Understanding and Analysing Attitudes Towards Household-Waste Management. Environt and Planning, 33(11), 2025–2048.
  • Bekin, C., Carrigan, M. & Szmigin, I. (2007). Beyond Recycling: ‘Commons-Friendly’ Waste Reduction at New Consumption Communities. Journal of Consumer Behaviour, 6(5), 271-286.
  • Bezzina, F. H. & Dimech, S. (2011). Investigating the Determinants of Recycling Behaviour in Malta. Manag. Environ. Qual. Int. J., 22(4), 463–485.
  • Bortoleto, A. P. (2015). Waste Prevention Policy and Behaviour: New Approaches to Reducing Waste Generation and its Environmental Impacts. New York: Routledge.
  • Boulet, M., Grant, W., Hoek, A. & Raven, R. (2022). Influencing Across Multiple Levels: the Positive Effect of a School-Based Intervention on Food Waste and Household Behaviours. J. Environ. Manag., 0(308), 114681.
  • Brekke, K. A., Kipperberg, G. & Nyborg, K., (2010). Social Interaction in Responsibility Ascription: the Case of Household Recycling. Land Econ., 86(4), 766–784.
  • Busteed, M., Palkhiwala, K., Roma, M. & Shah, B. (2009). Recycling Attitudes and Behaviors of Students at Carlos Pascua Zúñiga High School; Research Project Report. Worcester, MA, USA: Carlos Pascua Zuniga High School; Worcester Polytechnic Institute.
  • Byerne, S. & Regan, B. (2014). Attitudes and Actions Towards Recycling Behaviours in the Limerick, Ireland Region. Resources, Conservation and Recycling, 0(87), 84-96.
  • Chan, K. (1998). Mass Communication and Pro-Environmental Behaviour: Waste Recycling in Hong Kong. Journal of Environmental Management, 52(4), 317–325.
  • Chu, P. Y. & Chiu, J. F. (2003). Factors Influencing Household Waste Recycling Behavior: Test of an Integrated Model. Journal of Applied Social Psychology, 33(3), 604-626.
  • Clark, D. & Lounsbury, J. (1990). Inside Grade Eight: From Apathy to Excitement. Reston, VA: National Association of Secondary School Principals.
  • Clay, S. (2005). Increasing University Recycling: Factors Influencing Recycling Behaviour Among Students at Leeds University. Earth Environ, 0(1), 186–228.
  • Cleveland, M., Kalamas, M. & Laroche, M. (2005). Shades of Green: Linking Environmental Locus of Control and Pro-Environmental Behaviours. Journal of Consumer Marketing, 22(4), 198-212.
  • Corrado, L., Fazio, A. & Pelloni, A., (2022). Pro-Environmental Attitudes, Local Environmental Conditions and Recycling Behavior. Journal of Cleaner Production, 0(362), 132399.
  • Corral-Verdugo, V., Frías, M., Pérez, F., Orduño, V. & Espinoza, N. (2002). Residential Water Consumption, Motivation for Conserving Water, and the Continuing Tragedy of the Commons. Environmental Management, 0(30), 527-535.
  • D’Souza, C., Taghian, M. & Lamb, P. (2005). Public Environmental Consumerism: Recycling Behaviour and its Impact on Intentions to Purchase Green Products. In Discourse, Diversity and Distinction: In Macromarketing at 30: Remember the Titans, Papers of the 30th Annual Macromarketing Conference (p. 85-95). University of South Florida, St. Petersburg, Fla.
  • Davies, J., Foxall G. R. & Pallister J. (2002). Beyond the Intention–Behaviour Mythology: An Integrated Model of Recycling. Market Theory, 2(1), 29–113.
  • Dünya Bankası (2018). Global Waste to Grow by 70% by 2050 Unless Urgent Action is Taken. Press Release. https://www.worldbank.org/en/news/press-release/2018/09/20/global-waste-to-grow-by-70-percent-by-2050-unless-urgent-action-is-taken-worldbank-report adresinden 06.11.2022 tarihinde erişildi.
  • Ebreo, A. & Vining, J. (2000). Motives as Predictors of the Public’s Attitudes Toward Solid Waste Issues. Environmental Management, 0(25), 153-168.
  • Ebreo, A. & Vining, J. (2001). How Similar are Recycling and Waste Reduction? Future Orientation and Reasons for Reducing Waste as Predictors of Self-Reported Behavior. Environment and Behavior, 33(3), 424-448.
  • Erten, S. (2000). Empirische Untersuchungen zu Bedingungen der Umwelterziehung-ein Interkultureller Vergleich auf der Grundlage der Theorie des Geplanten Verhaltens. Marburg/Deutschland: Tectum Verlag.
  • Erten, S. (2001). Çevre Eğitiminde Planlanmış Davranış Teorisinin Kullanılması. Hacettepe Üniversitesi Eğitim Fakültesi Dergisi, 0(20), 73-79.
  • Erten, S. (2002a). Kız ve Erkek Öğrencilerin Evde Enerji Tasarrufu Yapma Davranış Amaçlarının Planlanmış Davranış Teorisi Yardımıyla Araştırılması. Hacettepe Üniversitesi Eğitim Fakültesi Dergisi, 0(22), 67-73.
  • Erten, S. (2002b). Planlanmış Davranış Teorisi İle Uygulamalı Öğretim Metodu. Hacettepe Üniversitesi Eğitim Fakültesi Dergisi, 19(2), 217-233.
  • Erten, S. (2004). Çevre Eğitimi ve Çevre Bilinci Nedir, Çevre Eğitimi Nasıl Olmalıdır? Çevre ve İnsan Dergisi, 65(66), 1-13.
  • Erten, S. (2006). Enerji Tasarrufu Davranışında Ortaya Çıkabilecek Psikolojik ve Sosyolojik Engeller. 25. Enerji Verimliliği Konferansı, (23-24 Şubat). Ankara. Hacettepe Üniversitesi. https://yunus.hacettepe.edu.tr/~serten/makaleler/enerji.pdf adresinden 07.11.2022 tarihinde erişildi.
  • Erten, S. (2012). Türk ve Azeri Öğretmen Adaylarında Çevre Bilinci. Eğitim ve Bilim, 37(166), 88-100.
  • Fishbein, M. & Ajzen, I. (1975). Belief, Attitude, Intention, and Behaviour: A Introduction to Theory and Research. Reading, MA: Addison-Wesley.
  • Goldman, D., Ayalon, O., Baum, D. & Weiss, B. (2018). Influence of ‘Green School Certification’ on Students’ Environmental Literacy and Adoption of Sustainable Practice by Schools. J. Clean. Prod., 0(183), 1300–1313.
  • Gotch, C. & Hall, T. (2004). Understanding Nature-Related Behaviors Among Children Through A Theory of Reasoned Action Approach. Environ. Educ. Res., 0(10), 157–177.
  • Greene, B. A., Miller, R. B., Michael Crowson, H., Duke, B. L. & Akey, K. L. (2004). Predicting High School Students' Cognitive Engagement and Achievement: Contributions of Classroom Perceptions and Motivation. Contemporary Educational Psychology, 29(4), 462-482.
  • Guagnano, G., Stern, P. & Dietz, T. (1995). Influences on Attitude-Behavior Relationships A Natural Experiment With Curbside Recycling. Environment and Behavior, 0(27), 699-718.
  • Hornik, J., Cherian, J., Madansky, M. & Narayana, C. (1995). Determinants of Recycling Behavior: A Synthesis of Research Results. J. Soc. Econ., 0(24), 105–127.
  • Hua, Y., Dong, F. & Goodman, J. (2021). How to Leverage the Role of Social Capital in Pro- Environmental Behavior: a Case Study of Residents’ Express Waste Recycling Behavior in China. J. Clean. Prod., 0(280), 124376-124376.
  • Issock, P. B. I., Mpinganjira, M. & Roberts-Lombard, M. (2021). Trying to Recycle Domestic Waste and Feelings of Guilt: A Moderated Mediation Model Applied to South African Households. Sustain. Prod. Consum., 0(27), 1286–1296.
  • Iyer, E. S. & Kashyap, R. K. (2007). Consumer Recycling: Role of Incentives, Information, and Social Class. Journal of Consumer Behaviour, 0(6), 32–47.
  • Jerald, G. & Robert, A. B. (2008). Behavior in Organizations. Prentice Hall.
  • Jesson, J. (2009). Household Waste Recycling Behavior: A Market Segmentation Model. Social Marketing Quarterly, 15(2), 25-38.
  • Jibril, J. D., Bin Sipan, I. & Baba, M. (2013). Reduce Reuse and Recycle Behaviour Model for Academic Institutions Accommodation: A Proposal. In Advanced Materials Research (838–841). İsviçre: Trans Tech Publications, Ltd.
  • Juárez-Lugo, C. S. (2010). Predictors of Recycling Behavior Among Primary School Students in Mexico. Psyecology, 0(1), 91–103.
  • Kalaitzoglou, N. (2018). Secondary School Students’ Opinions, Attitudes and Knowledges Towards Recycling and Energy Saving, in Prefecture of Evros. Komotini/Greece: Democritus University of Thrace.
  • Kaplowitz, M. D., Yeboah, F. K., Thorp, L. & Wilson, A. (2009). Garnering Input for Recycling Communication Strategies at a Big ten University. Resources Conservation and Recycling, 0(53), 612–623.
  • Kraft, P., Rise, J., Sutton, S. & Røysamb, E. (2005). Perceived Difficulty in the Theory of Planned Behaviour: Perceived Behavioural Control or Affective Attitude? The British Journal of Social Psychology / the British Psychological Society, 0(44), 479-496.
  • Latif, S. A., Omar, M. S., Bidin, Y. H. & Awang, Z. (2012). Environmental Values as a Predictor of Recycling Behaviour in Urban Areas: A Comparative Study. Procedia. Social and Behavioral Sciences, 0(50), 989–996.
  • Lee, S. & Paik, H. S. (2011). Korean Household Waste Management and Recycling Behaviour. Building and Environment, 46(5), 1159-1166.
  • Liu, Z., Yang, J. Z., Bloomfield, A., Clark, S. S. & Shelly, M. A., (2022). Predicting Recycling Intention in New York State: the Impact of Cognitive and Social Factors. Environmental Development, 0(43), 100712.
  • Ludwig, T. D. & Gray, T. W. (1998). Rowell, A. Increasing Recycling in Academic Buildings: A Systematic Replication. J. Appl. Behav. Anal, 0(31), 683–686.
  • Matthies, E.; Selge, S. ve Klöckner, C.A. (2012). The Role of Parental Behaviour for the Development of Behaviour Specific Environmental Norms-The Example of Recycling and Re-use Behaviour. J. Environ. Psychol., 0(32), 277–284.
  • McCarty, J. A. & Shrum, L. J. (1994). The Recycling of Solid Wastes: Personal Values, Value Orientations, and Attitudes About Recycling as Antecedents of Recycling Behavior. J. Bus. Res., 0(30), 53–62.
  • Meinhold, J. L. & Malkus, A. J. (2005). Adolescent Environmental Behaviours: Can Knowledge, Attitudes and Self-Efficacy Make a Difference? Environment and Behaviour, 37(4), 511-532.
  • Meneses, G. D. & Palacio, A. B. (2005). Recycling Behavior: A Multidimensional Approach. Environment and Behavior, 37(6), 837-860.
  • Miranda, R. & Blanco, A. (2010). Environmental Awareness and Paper Recycling. Cellul. Chem. Technol., 0(44), 431–439.
  • Monroe, M. C. (2003). Two Avenues for Encouraging Conservation Behaviors. Human Ecology Review, 10(2), 113-125.
  • Mrema, K. (2008). An Assessment of Students’ Environmental Attitudes and Behaviors and the Effectiveness of Their School Recycling Programs. Halifax, NS, Canada: Dalhousie University.
  • Nigbur, D., Lyons, E. & Uzzell, D. (2010). Attitudes, Norms, Identity and Environmental Behaviour: Using an Expanded Theory of Planned Behaviour to Predict Participation in a Kerbside Recycling Programme. British Journal of Social Psychology, 49(2), 259-284.
  • Nyborg, K., Howarth, R. B. & Brekke, K. A. (2006). Green Consumers and Public Policy: on Socially Contingent Moral Motivation. Resour. Energy Econ., 28(4), 351–366.
  • Onwezen, M.C., Antonides, G., Bartels, J., (2013). The Norm Activation Model: An Exploration of the Functions of Anticipated Pride and Guilt in Pro-Environmental Behaviour. J. Econ. Psychol., 0(39), 141–153.
  • Oskamp, S., Harrington, M., Edwards, T., Sherwood, P. L., Okuda, S. M. & Swanson, D. L. (1991). Factors Influencing Household Recycling Behavior. Environment and Behavior, 0(23), 494–519.
  • Pamuk, S. & Kahriman-Pamuk, D. (2019). Preservice Teachers’ Intention to Recycle and Recycling Behavior: the Role of Recycling Opportunities. Int. Electron. J. Environ. Educ., 9(1), 33–45.
  • Prestin, A. &T Pearce, K. E. (2010). We Care a Lot: Formative Research for a Social Marketing Campaign to Promote School-Based Recycling. Resources, Conservation and Recycling, 54(11), 1017–1026.
  • Ramayah, T., Lee, J. W. C. & Lim, S., (2012). Sustaining the Environment Through Recycling: an Empirical Study. J. Environ. Manag., 0(102), 141–147.
  • Sánchez-Llorens, S., Agullo-Torres, A., Del Campo-Gomis, F. J. & Martinez-Poveda, A. (2019). Environmental Consciousness Differences Between Primary and Secondary School Students. J. Clean. Prod., 0(227), 712–723.
  • Schultz, P. W. & Oskamp, S. (1995). Mainieri, T. Who Recycles and When? A Review of Personal and Situational Factors. Journal of Environmental Psychology, 15(2), 105-121.
  • Schwab, N., Harton, H. C. & Cullum, J. G. (2014). The Effects of Emergent Norms and Attitudes on Recycling Behavior. Environ. Behav., 46(4), 403–422.
  • Sidique, S. F., Lupi, F. & Joshi, S.V. (2010). The Effects of Behavior and Attitudes on Drop- off Recycling Activities. Resources, Conservation and Recycling, 54(3), 163-170.
  • Smith, S. M., Haugtvedt, C. P. & Petty, R. E. (1994). Attitudes and Recycling: Does the Measurement Affect Enhance Behavioral Prediction? Psychol. Mark., 0(11), 359–374.
  • Spiegelman, H. & Sheehan B. (2004). The Future of Waste. BioCycle, 45(1), 59-63.
  • Tonglet, M., Phillips, P. S. & Read, A. D. (2004). Using the Theory of Planned Behaviour to Investigate the Determinants of Recycling Behaviour: A case Study From Brixworth, UK. Resources, Conservation and Recycling, 0(41), 191-214.
  • Tucker, P. & Douglas, P. (2006). Understanding Household Waste Prevention Behaviour: A Critical Review of the Literature. http://randd.defra.gov.uk/Document.aspx?Document=WR0112_6330_FRA.pdf adresinden 09.11.2022 tarihinde erişildi.
  • Tuncer, G., Ertepınar, H., Tekkaya, C. & Sungur, S. (2005). Environmental Attitudes of Young People in Turkey: Effects of School Type and Gender. Environ. Educ. Res., 0(11), 215–233.
  • United Nations Environment Programme. (2022). Solid Waste Management. https://www.unep.org/explore-topics/resource-efficiency/what-we-do/cities/solid-waste-management, 1/8/22 adresinden 09.11.2022 tarihinde erişildi.
  • Valle, P., Reis, E., Menezes, J. & Rebelo, R. (2004). Behavioral Determinants of Household Recycling Participation: the Portuguese Case. Environment and Behavior, 36(4), 505-540.
  • Vicente, P. ve Reis, E. (2007). Segmenting Households According to Recycling Attitudes in A Portuguese Urban Area. Resources, Conservation and Recycling, 52(1), 1- 12.
  • Vining, J. & Ebreo, A. (1989). An Evaluation of the Public Response to A Community Recycling Education Program. Soc. Nat. Resour., 0(2), 23–36.
  • Williams, H. (2011). Examining the Effects of Recycling Education on the Knowledge, Attitudes, and Behaviors of Elementary School Students. USA: Illinois Wesleyan University: Bloomington, IL.
  • Wright, Y. L. (2011) Relating Recycling: Demographics, Attitudes, Knowledge and Recycling Behavior among UC Berkeley Students. UC Berkeley Stud. Recycl. 2011. Available online: https://nature.berkeley.edu/classes/es196/projects/2011final/WrightY_2011.pdf adresinden 09.11.2022 tarihinde erişildi.
  • Yüzüak, A. V. (2017). Fen Bilimleri Öğretmen Adaylarının Sürdürülebilir Davranışlarının Planlanmış Davranış Teorisi Temelinde Değerlendirilmesi. (Yayımlanmamış Doktora Tezi). Ankara: Hacettepe Üniversitesi, Eğitim Bilimleri Enstitüsü.
  • Zorpas, A. A., Voukkali, I. & Loizia, P. (2017). Effectiveness of Waste Prevention Program in Primary Students’ Schools. Environ. Sci. Pollut. Res., 0(24), 14304–14310.