FIRSAT VE TEHDİTLERİYLE PAYLAŞIM EKONOMİSİ

Her yetmiş seksen yılda bir yıkıcı yenilik geldiğinden söz edilir. Bu yüzyılın yıkıcı yeniliğinin “Paylaşım Ekonomisi” olduğu konusunda bazı çevreler hem fikirdir. Son zamanlarda sürdürülebilirlik, yeşil yaşam, doğal kaynakların tükenmesi, bilinçsiz tüketim ve atık yönetimi gibi konular özellikle yeni neslin de dünyaya sahip çıkma bilinciyle daha da ön plana çıkmaktadır. Bu çalışmanın amacı, paylaşım ekonomisinin ortaya çıkışını ele alıp söz konusu ekonominin katkıları ile yaratacağı yıkıcı yeniliği dünyadan ve Türkiye'den örnekler ile tartışmaktır. Çalışma paylaşım ekonomisinin, çevrenin ve sınırlı doğal kaynakların korunması konusunda sağladığı katkılar kadar, paylaşım ekonomisine yönelen kişi veya kurumların iktisadi kazanımlar elde edebileceğine yönelik bulgular sunmaktadır.

SHARING ECONOMY WITH ITS OPPORTUNITIES AND THREATS

Every seventy or eighty years, there has been a disruptive innovation. Some argue that this century's disruptive innovation is the “sharing economy”. Recently, topics including sustainability, green lifestyle, depletion of natural resources, unconscious consumption, and waste management have become prominent, especially with the new generation's awareness of global protection. The aim of this study is to explain the emergence of sharing economy, and to discuss its contributions and the distruptive innovation that it creates with the examples from the world and Turkey. This study shows findings indicating that sharing economy not only contributes to the protection of environment and the limited natural resources, but also it adds financially to the individuals and institutions that seek sharing economy.

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