KATILIM VE SOSYAL MEDYA KULLANIM İLİŞKİSİNİ TELEVİZYON YAYINCI STRATEJİLERİ YÖNÜNDEN İNCELEMEK

ANALYSIS OF SOCIAL MEDIA ENGAGEMENT FROM THE PERSPECTIVE OF BROADCASTERS’ SOCIAL MEDIA STRATEGIES

İnönü Üniversitesi İletişim Fakültesi Elektronik Dergisi (İNİF E-Dergi)

2023-Cilt: 8 Sayı: 2

111-133

Social TV, Broadcaster Strategies, Engagement, Interaction, Loyalty

Social TV, Broadcaster Strategies, Engagement, Interaction, Loyalty

338356

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