Birol YÜCEOĞLU

The Effect of the Length of the Customer Event History and the Staying Power of the Predictive Models in the Customer Churn Prediction: Case Study of Migros Sanal Market

The Effect of the Length of the Customer Event History and the Staying Power of the Predictive Models in the Customer Churn Prediction: Case Study of Migros Sanal Market

Academic Platform Journal of Engineering and Smart Systems

2020-Cilt: 8 Sayı: 3

450-455

Müşteri terki, yapay öğrenme, gözetimli öğrenme, gözlem süresi uzunluğu, modellerin kalıcı gücü

Customer churn, Machine learning, supervised learning, Length of customer event history, Staying power

6016