OMNİBUS ARAŞTIRMALAR VE ÖRNEKLERİ

ISSN: 1300-0845
Yayın Aralığı: Yılda 2 Sayı
Başlangıç: 1994
Yayıncı: Marmara Üniversitesi

Omnibus is a flexible research method where customers participate by asking specific cpıestions. It can regularly be repeated, it represents the population effectively, it is very economic and it can be completed in a short time. Customers are paid money according to the number of questions they submit therefore this method is very popular in developed and developing countries. The aim of this study, is to explain how omnibus research can be conducted. Examples are provided.

Anahtar Kelimeler:

OMNİBUS, OMNİBUS ARAŞTIRMALAR, OMNİBUS ARAŞTIRMA ÖRNEKLERİ

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