Kerem RIZVANOĞLU, H Serhat GÜNEY, M Emre KÖKSALAN

Herkes için Radyo? Türk ve Hollandalı Öğrencilerin Web Radyo Kullanıcı Deneyimleri üzerine Kültürlerarası bir Araştırma

Bu çalışma Türkiyeli ve Hollandalı üniversite öğrencilerinin kültürlerarası web radyo kullanıcı deneyimini incelemektedir. Araştırmamız, antropoloji literatürünün sunduğu kültürel değerler ve radyo kültürünün gelişim süreçlerine dayanan karşılıklı bağıntılı iki değişken seti etrafında şekillenen bir kavramsal analiz çerçevesi üzerine kurulmuştur. Önerilen bu kavramsal analiz çerçevesi ise üç aşamadan oluşan deneyim öncesi, deneyim ve deneyim sonrası çoklu yöntemli bir niteliksel araştırma sürecinden elde edilen verilerin yorumlanmasında kullanılmıştır. Sonuç olarak, özellikle kullanıcı deneyimi düzeyinde karşımıza çıkan bazı ayırt edici pratiklere rağmen, web radyo kullanımı ve kavranışının, radyonun kişiselleştirilebilinir bir müzik kutusu olmakla nitelendiği bir dinleme alışkanlığına doğru yöneldiği ortaya çıkmaktadır

Anahtar Kelimeler:

Kültür, Web, Radyo, Kültürel Değişkenler, Kullanıcı Deneyimi

Radio for All? An Intercultural Study on The Web Radio User Experiences of Turkish and Dutch Students

This research investigates the intercultural web radio user experience of university students from Turkey and Netherlands. It is based on an original conceptual framework which combines a set of cultural value orientations derived from the literature of cultural anthropology and factors that determine the formation of radio cultures in these countries. The proposed conceptual framework is used to explicate the data provided by a three-step qualitative analysis of user experience: pre-experience, experience and post-experience. Different data collection instruments such as background questionnaire, think-aloud procedure, post-experience questionnaire and semi-structured interview are employed in the study. Findings suggest the notion that though some differentiating practices are observed at user experience level, the understanding and use of the web radio seems to be transformed towards a standardized listening practice

Keywords:

Culture, Web, Radio, Cultural Variables, User Experience,

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