Massified Illusions of Difference: Photography and the Mystique of the American Historically Black Colleges and Universities HBCUs
The focus of this research centers on the public personas presented by American Historically Black Colleges and Universities HBCUs through photographs. HBCUs often chose to present themselves in a manner likely to advance their stature to benefactors, donors, philanthropists, government officials, and potential faculty and students. The types of photographs employed by the HBCU promoted them as an institution that offered hope and promise to African Americans as depicted through the dominant visual tropes employed by white society. As such, the use of photography in this manner was an attempt to join the dominant white social and political structure through the medium’s democratizing characteristics. However, what has been consistently left out of these images is the HBCU’s mission to promote and accentuate its specific alignment toward African American students
Keywords:
Historically Black College and University, African-American students photography, massification, corporate identity,
___
- “4-H History in Brief.” 4-H History Preservation News. Web. 15 Jun. 2012.
- Anderson, Benedict. Immagined communities: Reflections on the Origin and Spread of Nationalism. New York: Verso, 1983. Print.
- Carter, John E. “The Trained Eye: Photographs and Historical Context.” The Public Historian 15.1 (Winter 1993): 55-66. Print.
- Edell, Julie A. and Richard Staelin. “The Information Processing of Pictures in Print Advertisements.” Journal of Consumer Research 10 (Jun. 1983): 45-61. Print.
- Fisk University Jubilee Singers. About Us, Who We Are, Our History. Web. 30 Nov. 2009.
- Freund, Gisele. Photography and Society. Boston: Godine, 1980. Print.
- Guimond, James. American Photography and the American Dream. Chapel Hill: U. of North Carolina P., 1991. Print.
- Humphreys, Kathryn. “Looking Backward: History, Nostalgia, and American Photography.” American Literary History 5.4 (Winter 1993): 686-699. Print.
- Kirstein, Lincoln. The Hampton Album; 44 Photographs from an Album of Hampton Institute. New York: Museum of Modern Art, 1966. Print.
- Macdonald, Dwight. (1957). “A Theory of Mass Culture.” Mass Culture : The Popular Arts in America. Ed. Bernard Rosenberg and David Manning White,. New York: Free Press, 1957. Print.
- McAlexander, James H., John W. Schouten, and Harold F. Koenig. “Building Brand Community.” Journal of Marketing 66.1 (Jan. 2002): 38-54. Print.
- Muniz, Albert M. and Thomas C. O’Guinn. “Brand Community.” Journal of Consumer Research 27.4 (Mar. 2001): 412-432. Print.
- Newhall, Beaumont. The History of Photography: From 1839 to the Present Day. New York: Museum of Modern Art, 1964. Print.
- Peters, Marsha and Barnard Mergen. “‘Doing the Rest’: The uses of Photographs in American Studies.” American Quarterly 29.3 (Summer 1977): 280-303. Print.
- Peterson, Richard A., and Paul Di Maggio. “From Region to Class, The Changing Locus of Country Music: A Test of the Massification Hypothesis.” Social Forces 53.3 (Mar. 1975): 497-506. Print.
- Richardson, Joe M. A History of Fisk University, 1865-1946. Tuscaloosa, AL: U. of Alabama P., 2002. Print.
- Robinson, John P. “‘Massification’ and Democratization of the Leisure Class.” The Annals of the American Academy of Political and Social Science 435.1 (Jan. 1978): 206-216. Print.
- Szarkowski, John. The Photographer’s Eye. New York: Museum of Modern Art, 1966. Print.
- Tagg, John. The Burden of Representation: Essays on Photographies and Histories. Minneapolis: U. of Minnesota P. 1988. Print.
- Washington, Booker T. Up from Slavery: An Autobiography. New York: Doubleday, 1901. Print.
- Watkins, William H. The White Architects of Black Education: Ideology and Power in America, 1865-1954. New York, NY: Teachers College Press, 2001. Print.
- Wexler, Laura. “Black and white and color: American Photographs at the Turn of the Century.” Prospects 13.1 (Oct. 1988): 341-390. Print.
- ISSN: 1300-6606
- Başlangıç: 1995
- Yayıncı: -