Polonya’daki İşletmelerin Sürdürülebilir Gelişmesinin Sosyal Sorumluluk Modeli

Bu çalışmanın amacı Polonyalı işletmelerdeki sürdürülebilir kalkınma kavramının gelişim sürecinin belirleyicilerini ve bu işletmelerdeki başarılı sosyal sorumluluk kavramının gelişim sürecinin belirleyicilerini ve bu işletmelerdeki başarılı kurumsal sosyal sorumluluk uygulamalarını ortaya koymaktır. Kullanılan veri ve bilgi literatür incelemesi ve kendi araştırmamız yoluyla elden edilmiştir. Analiz edilen veri Polonyalı işletmelerdeki kurumsal sosyal sorumluluk oluşturmaya izin vermiştir. Polonya'da kullanılan yenilikçi kurumsal sosyal sorumluluk modelleri, Avrupa piyasasında Polonyalı şirketlere rekabet avantajı açısından fırsatlar sunmaktadır. Çalışmanın bulguları yönetim ve organizasyon ile pratik uygulamalara katkısı açısından tartışılmıştır.

Anahtar Kelimeler:

Fırsatlar, İşletme, Sürdürülebilir gelişme, Sosyal sorumluluk, Girişim, Tehditler

Social Responsibility Model of the Sustainable Development in Enterprises in Poland

The aim of the article is to present good practices of corporate social responsibility (CSR) and diagnosis of the concept of sustainable development in Polish enterprises. The used data and information were collected through literature overview and own research. Analyzed data allowed to create the CSR model in Polish companies. Innovative models of CSR used in Poland give the opportunity for competitive advantage of Polish Companies on European market. Findings were discussed in terms of their contributions to the management and organization literature and practical implications.

Keywords:

Sustainable development, Social responsibility, Business, Enterprise, Opportunities, Threats,

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