Tavsiye Sistemlerinde Büyük Verinin Kullanımı Üzerine Kapsamlı Bir İnceleme

Web tabanlı e-ticaret platformlarındaki gelişmeler, tavsiye sistemlerinin giderek önem kazanmasına neden olmaktadır. Tavsiye sistemleri, kullanıcılar için faydalı ve kişiselleştirilmiş öneriler sunmak için geliştirilen sistemlerdir. Büyük veri çağında, artan sayıda kullanıcı ve ürün karşısında mevcut tavsiye sistemleri ölçeklenebilirlik ve verimlilik sorunları yaşamaktadır. Bu çalışma kapsamında, büyük veri ve tavsiye sistemleri üzerine kapsamlı ve karşılaştırmalı bir inceleme yapılmıştır. Literatürde büyük verinin tavsiye sistemlerinde kullanıldığı çalışmalar incelenmiş, büyük verinin tavsiye sistemlerine yüksek performans ve başarı ile uygulanabilmesi için gerekli önişlemler ve yöntemler detaylı bir şekilde incelenmiştir.

Anahtar Kelimeler:

Büyük Veri, Akan Veri, Tavsiye Sistemleri

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