A CONCEPTUAL FRAMEWORK FOR BUYER-SUPPLIER INTEGRATION STRATEGIES AND THEIR ASSOCIATION TO THE SUPPLIER SELECTION CRITERIA IN THE LIGHT OF SUSTAINABILITY

In recent years, considering the evolution of consciousness about firms’ and their partners’ environmental and social responsibility, briefly sustainability, has become an important theme for enterprises. Henceforth, while evaluating the suppliers, not only economic performance, but also environmental and social dimensions of suppliers should be taken into account by the firms. On the other hand, firms often establish closer relationship with their suppliers in order to improve their competitiveness and to take advantage of complementary skills. In this paper, it is observed that too many integration strategies have been developed in the literature. However, to our knowledge, in almost all of these integration strategies, sustainability and association of strategy with supplier selection criteria have not been taken to the agenda. Therefore, the aim of this paper is twofold. First, we propose a classification for buyer-supplier integration strategies from buyers’ perspectives; second, we put effort to associate integration strategies with supplier selection criteria. An existing fuzzy weightened method is shown for determining whether criterion is important or not for a specific integration level. An actual evaluation is performed in Turkish Electrical and Electronics Industry to guide firms about how they decide selection criteria according to integration level.

ALICI-TEDARİKÇİ ENTEGRASYON STARTEJİLERİ İÇİN KAVRAMSAL TASARIM GELİŞTİRİLMESİ VE SÜRDÜRÜLEBİLİRLİK ÇERÇEVESİNDE TEDARİKÇİ SEÇİM KRİTERLERİ İLE ENTEGRASYON STRATEJİLERİNİN İLİŞKİLENDİRİLMESİ

Son yıllarda firmaların ve ortaklarının çevresel ve sosyal sorumlulukları kapsamında göstermiş oldukları farkındalık, diğer bir değişle sürdürülebilirlik, işletmeler için son derece önemli bir konu haline gelmiştir. Artık firmalar tedarikçilerini değerlendiriken sadece ekonomik performansını değil, aynı zamanda tedarikçilerinin çevresel ve sosyal boyutlardaki göstermiş olduğu performanslarını da göz önünde bulundurmaktadır. Diğer yandan firmalar rekabet gücünü arttırmak ve tamamlayıcılık yetenekleri kazanmak amacıyla tedarikçileri ile yakın ilişkiler tesis etmek istemektedir. Bu makalede literatürde var olan pek çok entegrasyon stratejisi incelenmiştir. Ancak yapılan araştırma çerçevesinde, entegrasyon stratejilerinde hem sürdürülebilirliğin dikkate alındığı hem de entegrasyon stratejileri ile tedarikçi seçim kriterlerinin ilişkilendirildiği bir çalışma bulunamamıştır. Bu nedenle bu makalede iki çalışma alanı bulunmaktadır. İlk olarak, varolan literartüre dayanarak satın alıcının perspektifinden sürdürülebilirliğin gözetildiği alıcı-tedarikçi entegrasyon stratejileri geliştirilmiştir.Daha sonra geliştirilen stratejiler ile tedarikçi seçim kriterleri ilişkilendirilmiştir. Spesifik bir entegrasyon seviyesinde tedarikçi seçim kriterinin kullanım gerekliliğine karar vermek için varolan bir bulanık ağırlıklandırma metodu kullanılmıştır.Entegrasyon seviyesine gore seçim kriterlerine nasıl karar verileceği konusunda firmalara yol gösterici olması açısından Elektrik-Elektronik sektöründe uygulama yapılmıştır.

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