Kadın Girişimciler ve İnovasyon; Topluluktan Faydalanma (Crowdsourcing) Yönteminin Getirebileceği Çözümler: Şişli Bölgesindeki Kadın Girişimciler

Tarih boyunca erkek arenası olarak görülen girişimciliğin kadın yüzünün gelişen ekonomilerdeki önemi şimdilerde daha iyi anlaşılmaktadır. Oysaki kadın girişimcilerin sayısı bütün dünyada gittikçe artmakta ve inovasyon başta olmak üzere ekonomiye katkıları da hızla yükselmektedir. Ancak, erkek arenasında varlık göstermeye çalışırken yaşadıkları sorunlar önlerine birer engel olarak çıkmakta ve bu sorunlara çözüm bulmakta çoğu zaman zorlanmaktadırlar. Bununla beraber, inovasyon ve crowdsourcing bu sorunlardan bazılarına çözüm getirebilecek kapasiteye sahiptir. Bu çalışmanın amacı kadın girişimcilerin sorunlarını ortaya koymak ve bu sorunlara bazı crowdsourcing yöntemleriyle çözüm önermektir. Bu anlamda, bu çalışma Şişli Bölgesi’nde rastgele seçilen 26 kadın girişimci ile yapılan görüşmeler neticesinde ortaya çıkan kadın girişimci sorunlarına yeni bir inovasyon yöntemi olan topluluklardan faydalanma (crowdsourcing) ile çözümler önermektedir. 

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