KUZEY KORE DİJİTAL PROPAGANDA VE STRATEJİK İLETİŞİM İÇERİKLERİNİN ELEŞTİREL SÖYLEM ANALİZİ ARACILIĞIYLA İNCELENMESİ

Günümüzde bilginin üretilmesinin ve yönetilmesinin iktidarın elde edilmesinde en önemli araçlardan biri olduğu hakikati, propaganda kavramının özellikle otoriter devletler için önemli olduğunu ortaya çıkarmıştır. Bu bağlamda, basın özgürlüğüne sahip olmayan, otoriter bir ülke olarak Kuzey Kore bilginin iktidarını ele geçirmiş ve muhtelif propaganda yöntemleri benimsemiştir. Dijital dönüşümlere adapte olmaya çalışan Kuzey Kore, interneti bir propaganda vasıtası olarak kullanmaya başlamıştır. Haliyle bu durum, propagandanın dijitalleşmesini beraberinde getirmektedir. Bu makale, dört Kuzey Kore haber metninin eleştirel söylem analizi ile Kuzey Kore’nin dijital propaganda ve stratejik iletişim yöntemlerini incelemektedir. Makalenin metodolojisi Teun A. van Dijk’in haber söylem analizi olarak belirlenmiştir. Bu kapsamda, propaganda ve stratejik iletişim kavramları arasında bir ilişki olup olmadığı ortaya konmaya çalışılmış, propaganda içeriklerinin döneme bağlı söylemsel değişimleri ele alınmıştır. Eleştirel söylem analizinin güç-iktidar ilişkisi ve bu ilişkinin söyleme yansımaları olduğu iddiası, Kuzey Kore propaganda içerikleri ile desteklenmiştir.

Anahtar Kelimeler:

Dijital Propaganda, Stratejik İletişim, Kuzey Kore, Eleştirel Söylem Analizi

EXAMINATION OF THE NORTH KOREAN DIGITAL PROPAGANDA AND STRATEGIC COMMUNICATION CONTENTS THROUGH CRITICAL DISCOURSE ANALYSIS

The fact that the production and management of information is one of the most remarkable means of obtaining power has disclosed the concept of propaganda is especially crucial for authoritarian states. In this framework, The North Korea, as an authoritarian country without freedom of the press, seized the power of information and adopted various propaganda methods. Trying to adapt to digital transformations, the North Korea has benefited from the internet as a propaganda tool. Naturally, this brings along the digitalisation of propaganda. This article scrutinises the North Korea's digital propaganda and strategic communication methods through a critical discourse analysis of four North Korean news texts. The method of the article was determined based on Teun A. van Dijk's news discourse analysis. In this context, it has been tried to reveal whether there is a relationship between the concepts of propaganda and strategic communication. Besides the discursive changes of the propaganda contents depending on the period have been discussed. The claim that the critical discourse analysis has the authority-power relationship and the reflections of this relationship on discourse have been supported by the North Korean propaganda.

Keywords:

: Digital Propaganda, Strategic Communication, North Korea, Critical Discourse Analysis,

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