The aim of this study is to analyze the factors affecting the competitive power of the ready wear establishments in Turkey. The sampling of the study is based on 200 hundred ready wear establishments in Turkey. The data collected by survey method from these establishments were analyzed statistically. t-test was applied to see whether there was any difference between factors affecting competition power of exporter and non exporter companies. According to the research results, the factors that affect the international competitive power of ready wear establishments in Turkey are production quality, production cost, production capacity, on time delivery and product variety respectively. It was seen that there was not significant difference between exporter and non exporter establishments in terms of the effects of product cost, product quality, on time delivery and production capacity on competitive power.

Bu ara?tyrmanyn amacy, Türkiye'deki hazyr giyim i?letmelerinin rekabet gücüne etki eden faktörlerin ortaya konulmasydyr. Ara?tyrmanyn örneklemini Türkiye'de hazyr giyim üretimi yapan toplam 200 i?letme olu?turmu?tur. Ara?tyrma kapsamyndaki i?letmelerden anket yoluyla toplanan veriler istatistiksel yöntemlerle de?erlendirilmi?tir. Yhracat yapan hazyr giyim i?letmeleri ile ihracat yapmayan i?letmeler arasyndaki rekabet gücü farky t-testi ile de?erlendirilmi?tir. Ara?tyrma sonuçlaryna göre Türkiye'deki hazyr giyim i?letmelerinin rekabet gücünü etkileyen faktörler syrasyyla üretimin kalitesi, üretim maliyeti, üretim kapasitesi ve ürün çe?itlili?idir. Yhracat yapan ve yapmayan hazyr giyim i?letmelerinin üretim maliyeti, ürün kalitesi, zamanynda teslim ve üretim kapasitesinin rekabeti etkileme dereceleri arasyndaki anlamly bir fark olmady?y ortaya konulmu?tur.