Adoption Factor of Mobile Marketing: The Case of Small Medium Enterprises in Malaysia
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Differentiating Relationships in the Workplace: A Cultural Perspective
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Rasch Model Scale Calibration Analysis for Islamic Value
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Behavioural Consequences of Customer Perception on Emotional Labour among Airline Service Employees
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Muhammad Fareed, Mohd Faizal Mohd Isa, Wan Shakizah Wan Mohd Noor
Moderating Role of Perceived Benefit on the Relationship between Attitude and Actual Purchase
Sarina Ismail, Sany Sanuri Mohd Mokhtar
The Safety Level Satisfaction towards Gated and Guarded Community in Malaysia
Zarina B. Shamsudin, E. Y. Ying, A. J. Omar
Haslinda Musa, Namirah Ab Rahim, Fadhlur Rahim Azmi, Abdul Samad Shibghatullah, Norfaridatul Akmaliah Othman