THE ROLE OF WRITTEN PRESS IN AGING AGAINST AND AGING
THE ROLE OF WRITTEN PRESS IN AGING AGAINST AND AGING
Anti-aging is a rapidly growing social movement in society.
The negative attitude towards old age, which is one of the normal life periods,
has been developed, and therefore the media has an important role in mediating
old age. The purpose of this study is to make a qualitative analysis of the
rhetoric about the aging of the written press and to identify the messages
given to it through aging news. With this aim, 4 newspapers that have high
circulation in Turkey at national level and one magazine’s annual publication
of to the period in 2016 were screened retrospectively and identified 248
articles were taken into study. The texts and images of the news were analyzed by
content analysis method. According to the findings of the study, the most
mentioned issue in the news texts is that the aging can be prevented. The most
common themes are aging-related risks and commercial direction of anti-aging.
Nutrition and medical aesthetic applications come to the forefront among the
anti-aging practices recommended by the news.
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