ABSTRACT The emergence of “the Global Information Society” has entailed Man’s full acquisition of the necessary knowledge and skills so that Man, as the basis of civilization, could survive and withstand. Those who fall distant to the opportunities and the amenities provided by the latest developments in information technologies seem to be heading towards estrangement from the social flux as well as face possible difficulties to continue professional business life. The task of educating individuals who can effectively take part in “the Global Knowledge Society” is the responsibility of educational institutions among which universities come forth with their leading role in the process. The main goal of this paper is promoting consciousness regarding the rapid developments especially in the modern communications media and their cultural and economic effects as well as outlining a model that serves to make the necessary knowledge and skills possible in pursuit of success in the Information Age.