İşletme kurma kararı

Özet Amaca yönelik ve planlı bir birey davranışı olan işletme kurma davranışını, bireysel ya da bağlamsal faktörlere nazaran daha üstün öngörme gücüne sahip olduğu kabul edilen işletme kurma niyeti, her zaman işletme kurma davranışıyla sonuçlanmamaktadır. Niyet ve davranış arasında ortaya çıkan bu “boşluk”, girişimcilik niyeti kavramının güçlendirilmesi gerekliliğine işaret etmektedir. Teorik keşif yöntemiyle gerçekleştirilen bu çalışmada, bireylerin girişimci olma potansiyellerini ölçme ve girişimci davranışı öngörmede kullanılan girişimcilik niyeti modellerindeki kabuller, amaç odaklı davranış teorilerinden yola çıkılarak kuramsal çerçevede eleştirilmekte ve girişimcilik niyetinin oluşum süreci, arzu ve motivasyon kavramlarıyla ilişkilendirilmektedir. Sosyal ve naif psikoloji ile eylem felsefesi alanlarında arzu, amaç ve davranış arasında kurulmuş ilişkiler, girişimcilik niyeti kavramına entegre edilerek niyetin oluşumu, “karar alma” olarak tanımlanmakta ve güdülen(en) amaçla bağlantılandırılmaktadır. Böylece, işletme kurma niyetine “hangi niyetle” sahip olunduğunun hâlihazırdaki kavramsallaştırmaya dâhil edilmesinin, girişimcilik niyeti modellerini iyileştireceği savunulmaktadır. Çalışma, girişimcilik niyeti kavramını güçlendirmeyle ilgili kuramsal getirisi yanında, girişimciliğin arzulanabilirliğine dönük teşvik mekanizmalarının geliştirilmesi gerekliliğinin altını çizdiğinden pratik getiriye de sahiptir. Anahtar kelimeler: Amaç, arzu, girişimcilik niyeti, işletme kurma, motivasyon

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Girişimcilik ve Kalkınma Dergisi-Cover
  • ISSN: 1306-8946
  • Başlangıç: 2015
  • Yayıncı: Çanakkale Onsekiz Mart Üniversitesi