Cemal AKTÜRK, Sevinç GÜLSEÇEN

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Teslim Tarihi Problemi ve İnovatif Bir Karar Modeli Önerisi

Siparişe üretim yapan firmalarda ürünlerin teslim tarihinin belirlenmesi, firmanın karlılığı ve müşteri memnuniyeti açısından oldukça hayati öneme sahiptir. Çünkü, müşteriler bir siparişi onaylarken hem ürünün fiyatından hem de teslim tarihinden memnun olmalıdır. Erken verilecek teslim tarihleri üretim programında yığılmalara neden olabilir ve geç teslim tarihleri sipariş ve müşteri kaybına sebep olmaktadır. Bu çalışmada, siparişe üretim ortamı için teslim tarihi problemine getirilen çözüm önerileri araştırılmıştır. Yapılan önceki araştırmalar kapsamlı bir şekilde incelenerek teslim tarihi problemine çözüm önerisi olacak inovatif bir doğrusal karar modeli önerilmiştir.
Anahtar Kelimeler:

Siparişe Üretim, Teslim Tarihi, Sipariş Sıralama

Delivery Date Problem and An Innovative Decision Model Proposal

Determining the delivery date of the products in the make-to-order firms has a vital importance in terms of profitability of the firm and customer satisfaction. Because customers must be satisfied with both the product price and the delivery date when approving an order. Early delivery deadlines can cause accumulation of the production schedule, and the late delivery dates lead to lose orders and customers. In this study, the solution offers for the delivery date problem of the make-to-order production environment is examined. By taking a long hard look at the previous researches, an innovative linear decision model has been used to propose a solution to the delivery date problem.
Keywords:

Make to Order, Delivery Date, Order Ranking,

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Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi-Cover
  • Yayın Aralığı: Yılda 2 Sayı
  • Başlangıç: 2017
  • Yayıncı: Mehmet MARANGOZ
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