İŞLETMELERDE BİR REKABET AVANTAJI KAYNAĞI OLARAK ÖZ YETENEK KEŞİF MATRİSİ VE GELİŞİM ROTASI

Bu makale öz yeteneğin kavramsal bir analiziyle birlikte öz yetenek özelliklerini ve kaynaklarını ele almaktadır. Makalenin amacı genel olarak öz yeteneğin yenilik ve rekabet avantajı yaratmadaki rolünü vurgulamak ve öz yetenek keşfi ile geliştirme sürecini ortaya koymaktır.

This paper reports on a conceptual analysis of core competence with general characteristics and foundations of core competence. The objective of this paper is to emphasize the important role of core competence in innovation and creating competitive advantage and demonstrate process for finding out and developing core competence.

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