The Effect of Personality Characteristic of Outpatients on Hospital PrefePoliklinik Hastalarının Kişilik Özelliklerinin Hastane Tercihi Üzerindeki Etkisi

Bu çalışmanın amacı, poliklinik hastalarının kişilik özellikleri ile hastane tercihi arasındaki ilişkileri belirlemek ve doğrulayıcı karakterli modeller geliştirmektir. Araştırmanın evrenini; Van Yüzüncü Yıl Üniversitesi Dursun Odabaşı Tıp Merkezi Hastanesinden poliklinik hizmeti alan hastalar oluşturmaktadır. Çalışmada nicel araştırma teknikleri kullanılarak kolayda örneklem yöntemi ile 400 kişiden elde edilen veriler yüz yüze anket yöntemi ile toplanmıştır. Araştırmada; betimleyici istatistikler, doğrulayıcı faktör analizi ve dışsal değişkenlerin (hasta sadakati) içsel değişkenler (beş faktör kişilik modeli) üzerindeki etkileri yol (path) analizi ile belirlenmiştir. SPSS ve AMOS paket programlarından faydalanılarak veriler analiz edilmiştir. Araştırma sonuçlarına göre; hastaların kişilik özelliklerini en iyi şekilde temsil eden kişilik özelliği, nevrotikliktir. Hastalara göre sadakati etkileyen en önemli boyut ise ulaşımdır. Ayrıca hastaların kişilik özelliklerinden olan açıklık ifadesinin, hasta sadakatine birçok boyutuyla (bürokrasi-nitelikli personel-fiziksel özellikler-ulaşım-bilgilendirme-ücret-vaat) olumlu ve anlamlı olarak güçlü bir etki ettiği görülmüştür. Hastanenin bürokrasi düzeyini ise, hastaların kişilik özelliklerinden olan sorumluluk, açıklık ve dışa dönüklük ifadelerinin, hastanenin nitelikli personel düzeyini, hastaların kişilik özelliklerinden olan sorumluluk, açıklık ve dışa dönüklük durumlarının olumlu ve anlamlı bir şekilde etkilediği ortaya çıkmıştır.

The Effect of Personality Characteristic of Outpatients on Hospital Preferences

The purpose of this study is to determine the direct and indirect interactions between personality characteristic and hospital preference of polyclinic patients and to develop confirmatory character models. The universe of the research is the patients who have outpatient treatments from Dursun Odabaşı Medical Center Hospital, Van Yüzüncü Yıl University. In this study, quantitative research method was used and the data were collected from 400 patients through face to face questionnaire technique. In the study, descriptive statistics, confirmatory factor analysis and path analysis techniques were used. SPSS and AMOS software were utilised for data analysis. According to the confirmatory character analysis results; the personality trait that best represents the personality profiles of patients is neuroticism. According to patients, transportation is the most important dimension affecting hospital preference. Within the framework of direct relations (variables) related to variables in the research model; it was determined that the expressions of openness, which is one of the personality traits of the participants, positively and significantly influenced the hospital preference with many dimensions (bureaucracy-qualified personnelphysical characteristics-transportation-information-fee-promise). It has been determined that the bureaucracy level of the hospital has a statistically significant and positive effect on the expressions of conscientiousness, openness and extraversion, which are the personality traits of the patients. It was found out that the conscientiousness, openness and extraversion status of the patients, which are the personality traits of the patients, had a statistically significant and positive effect on the qualified personnel level of the hospital.

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