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S İ YASİ KUTUPLAŞ MANIN MARKA İ MAJ VE İ T İ BARLARINA ETKİ S İ : TÜRKİ YE'DE TÜKETİ C İ N İ N YAHUDİ L İ KLE İ L İŞK İ LENDİ RDİĞİ MARKALARA BAKIŞ I ÜZERİ NE Bİ R ELEŞ T İ R İ

IMPACT OF POLITICAL POLARIZATION BASED ON ETHNICITY AND RELIGION ON BRAND IMAGE AND REPUTATION: APPROACH OF CONSUMER'S IN TURKEY TO TRADEMARKS ASSOCIATED WITH JUDAISM

The Turkish Online Journal of Design, Art and Communication

2015-Cilt: 5 - Sayı: 1

17-26

126

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