M. Erdemir GÜNDOĞMUŞ,
ÇAĞRI KÖROĞLU
PAZARLAMA BİLGİ SİSTEMİ İLE MUHASEBE BİLGİ SİSTEMİ ARASINDAKİ İLİŞKİNİN STRATEJİK PAZARLAMA MUHASEBESİ AÇISINDAN İNCELENMESİ: X OTEL İŞLETMESİNDE UYGULAMA
Investigation of Relationship Between Marketing Information Systems And Accounting Information Systems in Terms of Stratejic Marketing Accounting: In Application X Hotel Business
Muhasebe ve Denetime Bakış
2017-Sayı: 50
1-20
64
95