YUSUF BİLGİN

THE EFFECT OF SOCIAL MEDIA MARKETING ACTIVITIES ON BRAND AWARENESS, BRAND IMAGE AND BRAND LOYALTY

SOSYAL MEDYA PAZARLAMA AKTİVİTELERİNİN MARKA BİLİNİRLİĞİNE, MARKA İMAJINA VE MARKA SADAKATİNE ETKİSİ

Business and Management Studies: An International Journal

2018-Cilt: 6 - Sayı: 1

128-147

96 167