Sumru KALELİ, A.Hüsrev EROĞLU

THE IMPACT OF THE IMAGES OF THE POLITICAL LEADER ON THE PARTY IMAGE AND VOTER PREFERENCES DURING THE PROCESS OF POLITICAL MARKETING- ISTANBUL PROVINCE SAMPLE

SİYASAL PAZARLAMA SÜRECİNDE SİYASİ LİDERİN İMAJININ PARTİ İMAJINA VE SEÇMEN TERCİHLERİNE ETKİSİ- İSTANBUL İLİ ÖRNEĞİ

IIB International Refereed Academic Social Sciences Journal

2015-Cilt: 6 - Sayı: 21

31-53

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