Goknil N. KOCAK,
N. Serdar SEVER
Should I Take It or Should I Not?
Exploration of Students’ Course Choice as a Product
Should I Take It or Should I Not?
Exploration of Students’ Course Choice as a Product
International Review of Management and Marketing
2011-Cilt: 1 Sayı: 1
1-7
Product choice,
WOM,
students,
focus group,
exploration,
virtual environment
92
128