Bettina Lis, Heinz-Werner Nienstedt, Patrick Proner, Gözde Yalazi, Andreas Mauch

SMEs Going Global: A Comparison of the Internationalization Strategies of Publishers and Online Social Networks

SMEs Going Global: A Comparison of the Internationalization Strategies of Publishers and Online Social Networks

International Review of Management and Marketing

2012-Cilt: 2 Sayı: 1

1-9

Internationalization, SME, Media

109 144