Caroline Rosie Jeffrey Nasah, Minah Japang, Goh Say Leng

PERCEPTION ON E-COMMERCE DRIVERS AND EXPORT MARKETING STRATEGY: A CASE STUDY ON SMALL AND MEDIUM ENTERPRISES (SMEs) IN LABUAN FEDERAL TERRITORY (F.T.)

PERCEPTION ON E-COMMERCE DRIVERS AND EXPORT MARKETING STRATEGY: A CASE STUDY ON SMALL AND MEDIUM ENTERPRISES (SMEs) IN LABUAN FEDERAL TERRITORY (F.T.)

International Journal of eBusiness and eGovernment Studies

2012-Cilt: 4 Sayı: 2

1-9

SMEs, e-commerce drivers, export marketing strategy

5358