Caroline Rosie Jeffrey Nasah,
Minah Japang,
Goh Say Leng
PERCEPTION ON E-COMMERCE DRIVERS AND EXPORT MARKETING STRATEGY: A CASE STUDY ON SMALL AND MEDIUM ENTERPRISES (SMEs) IN LABUAN FEDERAL TERRITORY (F.T.)
PERCEPTION ON E-COMMERCE DRIVERS AND EXPORT MARKETING STRATEGY: A CASE STUDY ON SMALL AND MEDIUM ENTERPRISES (SMEs) IN LABUAN FEDERAL TERRITORY (F.T.)
International Journal of eBusiness and eGovernment Studies
2012-Cilt: 4 Sayı: 2
1-9
SMEs,
e-commerce drivers,
export marketing strategy
121
149