Osayuwamen OMORUYİ
DETERMINING THE MEDIATING ROLE OF SUPPLIER AND CUSTOMER INTEGRATION TOWARDS ENHANCING RETURN ON INVESTMENT OF SMALL AND MEDIUM ENTERPRISES
DETERMINING THE MEDIATING ROLE OF SUPPLIER AND CUSTOMER INTEGRATION TOWARDS ENHANCING RETURN ON INVESTMENT OF SMALL AND MEDIUM ENTERPRISES
International Journal of Business and Management Studies
2017-Cilt: 9 Sayı: 2
151-166
Supply chain relationship,
Supplier,
Customer,
Integration,
SMEs,
Return on investment
193
221