Gökhan TEKİN,
Sercan YILTAY,
Esra AYAZ
The Effect of Brand Image on Consumer Behaviour: Case Study of Louiss Vuitton-Moet Hennessy
The Effect of Brand Image on Consumer Behaviour: Case Study of Louiss Vuitton-Moet Hennessy
International Journal of Academic Values Studies
2016-Sayı: 2
1-24
Brand Image,
Consumer Behaviour,
Luxury Goods
107
142