Olkan BUDAK, Mustafa FILIZ, Nurgul ERDAL

THE MEDIATING ROLE OF GREEN TRUST IN THE EFFECT OF THE PREFERENCE FOR GREEN PRODUCTS ON THE PURCHASE INTENT OF HEALTH STUDENTS

THE MEDIATING ROLE OF GREEN TRUST IN THE EFFECT OF THE PREFERENCE FOR GREEN PRODUCTS ON THE PURCHASE INTENT OF HEALTH STUDENTS

Journal of Management Marketing and Logistics

2023-Cilt: 10 Sayı: 1

1-18

Sustainability, green product, green trust, purchasing behavior, health students

214 31

7
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