M. Emin AKKİLİC,
Volkan OZBEK,
Nilay ALDEMİR
IS IT NECESSARY TO MAKE MARKET SEGMENTATION FOR TOURISTIC DESTINATIONS? A RESEARCH ON DOMESTIC AND FOREIGN TOURISTS VISITING CAPPADOCIA
PressAcademia Procedia
2017-Cilt: 3 - Sayı: 1
620-629
Market segmentation,
motivation,
culture,
Cappadocia destination
1710