Ferhan Kuyucak Sengur,
Temel Caner Ustaomer,
Mustafa Uzgor
A RESEARCH ON ANCILLARY PRODUCT BUYING INTENTIONS OF DOMESTIC AIRLINE PASSENGERS IN TURKEY
A RESEARCH ON ANCILLARY PRODUCT BUYING INTENTIONS OF DOMESTIC AIRLINE PASSENGERS IN TURKEY
Journal of Management Marketing and Logistics
2017-Cilt: 4 - Sayı: 4
456-464
Airline,
airline passengers,
ancillary product,
ancillary revenue
97
84