Mdarhri Alaoui SAAD, Amine NOUREDDİNE

THE IMPACT OF POWER AND RELATIONSHIP QUALITY ON VALUE CREATION AND APPROPRIATION IN BUYER-SUPPLIER RELATIONSHIPS: THE CASE OF MOROCCAN COMPANIES

THE IMPACT OF POWER AND RELATIONSHIP QUALITY ON VALUE CREATION AND APPROPRIATION IN BUYER-SUPPLIER RELATIONSHIPS: THE CASE OF MOROCCAN COMPANIES

Journal of Management Marketing and Logistics

2019-Cilt: 6 - Sayı: 3

175-196

Value creation, value appropriation, relationship quality, power, relational satisfaction, relationship continuity

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