Ching-hua CHOU, Yuan-shuh LII

AFFORDANCE-BASED VIEW OF THE EFFECTS OF SELF-SERVICE TECHNOLOGY INTERACTIONS ON POST-PURCHASE BEHAVIORAL INTENTION

AFFORDANCE-BASED VIEW OF THE EFFECTS OF SELF-SERVICE TECHNOLOGY INTERACTIONS ON POST-PURCHASE BEHAVIORAL INTENTION

Journal of Management Marketing and Logistics

2020-Cilt: 7 - Sayı: 1

1-17

Self-service technology (SST), interaction experience, service quality, electronic word-of-mouth (eWOM), repurchase intention

72 69