Alev KOCAK ALAN, Ebru TUMER KABADAYI, Selen BAKİS, Sabina IBRAHİMOVİC ILDOKUZ

THE ROLE OF INDIVIDUAL FACTORS ON ONLINE SHOPPING BEHAVIOR

Journal of Business Economics and Finance

2017-Cilt: 6 - Sayı: 3

200-215

Online shopping, online purchase intention, relationship proneness, perceived usefulness, self-efficacy

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