TURİZM ARAŞTIRMACILARI GÖZÜNDEN COVİD-19’UN TURİZME ETKİLERİ

Covid-19 salgını dünya genelinde turizm faaliyetlerini önemli ölçüde etkilemiştir. Salgın döneminden başlayarak çok sayıda araştırmacı bu etkileri farklı bakış açılarıyla değerlendirmeye devam etmektedir. Salgının turizm sektörüne etkisi ekonomik, sosyal, kültürel ve sağlık olmak üzere çeşitli değişkenler ile incelenmektedir. Araştırmaların çoğunluğu araştırmacıların öngörüleri, ikincil veriler ve turistlerin değerlendirmelerinden oluşmaktadır. Fakat salgının ilk aylarında turizm araştırmacılarının Covid-19’un turizm sektörü üzerine etkilerini inceleyen çalışma sayısı ise oldukça azdır. Turizmin akademik yönünün temsilcileri olarak akademisyenlerin öngörülerinin değerlendirmeleri oldukça önemlidir. Bu nedenle araştırmanın temel amacı turizm akademisyenlerinin salgının turizm sektörüne etkilerine yönelik değerlendirmelerini incelemektir. Araştırma verileri Nisan 2020 tarihinde 234 katılımcıdan çevrimiçi anket formuyla elde edilmiştir. Araştırma sonuçlarına göre; turizm akademisyenlerinin değerlendirmelerinin biri çalışmanın bağımlı değişkeni “genel kanı” boyutu; altısı çalışmanın bağımsız değişkenleri “destinasyon yönetimi”, “ürün tabanlı tercih”, “sağlık tabanlı tercih”, “yasal düzenleme”, “pazarlama” ve “istihdam” olmak üzere toplam yedi boyuttan oluştuğu görülmektedir. Sonuç olarak iki yılın ardından akademisyenlerin öngörülerinin büyük çoğunlukla ortaya çıktığı görülmüştür.

Anahtar Kelimeler:

Covid-19, Salgın, Turizm, Seyahat Davranışı

IMPACTS OF COVID-19 ON TOURISM FROM THE PERSPECTIVE OF TOURISM RESEARCHERS

Covid-19 pandemic has significantly affected tourism activities worldwide. Starting from the pandemic period, many researchers continue to evaluate these effects from different perspectives. The impact of the pandemic on the tourism industry is analysed with various variables including economic, social, cultural and health. Most of the studies consist of researchers' predictions, secondary data and tourists' evaluations. However, the number of studies examining the effects of Covid-19 on the tourism sector by tourism researchers in the first months of the pandemic is very few. As representatives of the academic aspect of tourism, the evaluations of the predictions of academics are very important. Therefore, the main purpose of the research is to examine the evaluations of tourism academics on the effects of the pandemic on the tourism industry. Research data were obtained from 234 participants in April 2020 through an online survey form. According to the results of the research; it is seen that the evaluations of tourism academics consist of a total of seven dimensions, one of which is the dependent variable of the study, "general opinion" dimension; six of which are the independent variables of the study, "destination management", "product-based preference", "health-based preference", "legal regulation", "marketing" and "employment". As a result, after two years, it could be seen that the predictions of the scientists had been realised to a large extent.

Keywords:

Covid-19, Epidemic, Tourism, Travel Behaviour,

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