Sosyal sermayenin bilgi paylaşma tutumuna etkisinde motivasyonun rolü: Telekomünikasyon sektöründe bir araştırma

Literatürde sosyal sermaye, bilgi paylaşımı ve motivasyon kavramları konusunda yapılan çalışma ların sayıca fazla olması, bu kavramların organizasyonlar için ne kadar önemli olduğunu ortaya koymaktadır. Çalışanların bilgi paylaşma davranışlarının organizasyonlar için ne kadar kıymetli olduğu noktasından hareketle ; bu çalışmada, bilgi paylaşma davra nışı ortaya çıkmadan oluşan bilgi paylaşma tutumu incelenmiş ve tutumların yönlendirilmesiyle davranış değişikliğinin gerçekleştirilebileceği varsayımına dayanarak sosyal sermaye ile bilgi paylaşma tutumu arasındaki ilişkide motivasyonun aracılık rolünü ar aştırmak amaçlanmıştır. Ayrıca çalışanların demografik özellikleri açısından sosyal sermaye, bilgi paylaşma tutumu ve motivasyonlarında bir farklılık olup olmadığının araştırılması, bu çalışmanın bir diğer amacıdır. Araştırmanın kapsamını Türkiye’deki Tele komünikasyon sektöründe çalışan beyaz yakalı çalışanlar oluşturmaktadır. Bu kapsam dahilinde 400 çalışandan alınan verilerle yapılan analiz sonuçları; içsel motivasyon boyutlarından özgeciliğin sosyal sermaye ile bilgi paylaşma tutumu arasındaki ilişkide a racılık rolü üstlendiğini ve dışsal motivasyon boyutlarından karşılıklı fayda bekleme boyutunun da sosyal sermaye ile bilgi paylaşma tutumu arasındaki ilişkide aracılık rolü üstlendiğini göstermektedir.

The effect of social capital on knowledge sharing attitude: A research on the role of motivation in this effect

It has been many studies on social capital, knowledge sharing attitude and motivation in the literature, which is illustrated the importance of the concepts for organization. Hence, this study aims to research into the mediating role of motivation in the effect of social capital on knowledge sharing attitude. This study also aims whether there is a difference in social capital, knowledge sharing attitude and motivation, in terms of the employee’s demographic characteristics. Based on the data collection from 400 white -collar employee of the firms in Telecommunication sector in Turkey, altruism, one of the internal motivation factor, is a partial mediator factor in the effect of social capital on knowledge sharing attitude. Reciprocity, an external motivation factor, is also partial mediator factor in the effect of social capital on knowledge sharing attitude.

___

  • ADLER, P. S., KWON, S. (2002). Social Capital: Prospects for a New Concept. Academy of Management Review , 27(1), 17- 40.
  • AJZEN, I., FISHBEIN, M. (1980). Understan ding Attitudes and Predicting Social Behavior. New Jersey, Amerika Birleşik Devletleri: Prentice Hall.
  • BAGOZZI, R. P., DHOLAKIA, U. M. (2002). Intentional Social Action in Virtual Communities. Journal of Interactive Marketing, 16(12), 1 - 20.
  • BAKER, W. (1990). Market Networks and Corporate Behavior. American Journal of Sociology, 96(3), 589- 625.
  • BANDURA, A. (1982). Self- efficacy Mechanism in Human Agency. American Psychologist, 37(2), 122- 147.
  • BANDURA, A. (1986). Social Foundations of Thought and Action: A Social Cognitive Theory. New Jersey, Amerika Birleşik Devletleri: Pentice Hall.
  • BANDURA, A. (2001). Social Cognitive Theory, An Agentic Perspective. Annual Review of Psychology, 52(1), 1 - 26.
  • BARON, R. M., KENNY , D. A. (1986). The Moderator- Mediator Variable Distinction in Social Psychological Research: Conceptual, Strategic, and Statistical Considerations. Journal of Personality and Social Psychology, 51(6), 1173 - 1182.
  • BERKOWITZ, L., LUTTERMAN, K. G. (1968). The Traditional Socially Responsible Personality. Public Opinion Quarterly, 32(2), 169- 185.
  • BLAU, P. M. (1967). Exchange and Power in Social Life. New York, Amerika Birleşik Devletleri: Willey.
  • BOCK, G., KIM, Y. (2002). Breaking the Myths of Rewards: An Exploratory Study of Attitudes about Knowledge Shari ng. Information Resources Management Journal , 15(2), 1112- 1125.
  • BOCK, G. W., ZMUD, R. W., KIM, Y. G., LEE, J. (2005). Behavioral Intention Formation in Knoweldge Sharing: Examining the Roles of Extrinsic Motivators,Social – Psychological Forces and Organizat ional Climate. MISQuarterly, 24(1), 87- 111.
  • BOLAND, R. J., TENKASI, R. V. (1995). Perspective Making and Perspective Taking in Communities of Knowing. Organization Science, 6(4), 350- 372.
  • BOURDIEU, P. (1985). Handbook of Theory and Research for the Sociology of Education. New York, Amerika Birleşik Devletleri: Greenwood Press.In Richardson, J. G. (Eds.), The Forms of Capital (p. 240- 287).
  • BREHM, J., RAHN, W. (1997). Individual - Level of Evidence for the Causes and Consequences of Social Capital. American Jou rnal of Political Science, 41, 999- 1023.
  • BRIEF, A. P., MOTOWIDLO, S. J. (1986). Prosocial Organizational Behaviors. The Academy of Management Review , 11(4), 710- 725.
  • BURT, R. S. (1992). Structural Holes: The Social Structure of Competition . Harvard, Amerika Birleşik Devletleri: Harvard University Press.
  • BURT, R. S. (1997). The Contingent Value of Social Capital. Administrative Science Quarterly, 42, 339- 365.
  • CHANG, H. H., CHUANG, S. S. (2011 ). Social Capital and Individual Motivations on Knowledge Sharing: Participant Involvement as a Moderator. Information & Management, 48(1), 9 - 18.
  • CHIU, C. M., HSU, M. H., WANG , E. T. (2006). Understanding Knowledge Sharing in Virtual Communities: An integration of Social Capital and Social Cognitive Theories. Decision Su pport System, 42(1), 1872- 1888.
  • CHOW W. S., CHAN L. S. (2008) Social Network, Social Trust and Shared Goals in Organizational Knowledge Sharing, Information & Management, 40 (1),.458- 465.
  • COLEMAN, J. S. (1988). Social Capital in the Creation of Human Capit al. American Journal of Sociology , 94, 95- 120.
  • COLEMAN, J. S. (1990 ). Foundations of Social Theory. Cambridge, Amerika Birleşik Devletleri: Harvard University Press.
  • CONNELLY, C. E., KELLOWAY, K. E. (2003). Predictors of Employees’ Perceptions of Knowledg e Sharing Cultures. Leadership & Organization Development Journal , 24(5), 294- 301.
  • CONSTANT, D., SPROULL, L., KIESLER, S. (1996). The Kindness of Strangers: The Usefulness of Electronic Weak Ties for Technical Advice. Organization Science, 7(2), 119- 135.
  • DAVENPORT, T. H., PRUSAK, L. (2001). İş Dünyasında Bilgi Yönetimi [Working Knowledge]. İstanbul, Türkiye: Rota Yayıncılık.
  • DÖĞERLİOĞLU, Ö. (2005). Sosyal Ağlar ve Örgütsel Başarı: Yerleşiklik Teorisi. İktisat, İşletme ve Finans, 20(235), 36- 41.
  • ERDOĞAN, İ. (2007). İşletmelerde Davranış . İstanbul, Türkiye: MİAD Yayınları.
  • EREN, E. (2001). Örgütsel Davranış: Yönetim Psikolojisi. İstanbul, Türkiye: Beta Yayınları.
  • FEHR, E., GACHTER, S. (2000). Fairness and Retaliation:The Economics of Reciprocity. Journal of Economic Perspectives, 14(3), 159- 181.
  • FUKUYAMA, F. (1995). The Social Virtues and the Creation of Prosperity . New York, Amerika Birleşik Devletleri: Free Press.
  • GÖKSEL, A., AYDINLATAN, B., BİNGÖL, D. (2010). Örgütlerde Bilgi Paylaşım Davranışı: Sosyal Serma ye Boyutundan Bir Bakış. Ankara Üniversitesi SBF Dergisi , 65( 4), 87- 109.
  • GRANOVETTER, M. S. (1973). The Strength of Weak Ties. American Journal of Sociology, 78(6), 1360- 1380.
  • GROOTAERT, C. (2002). Understanding and Measuring Social Capital: A Multidisci plinary Tool for Practitioners . Washington, Amerika Birleşik Devletleri: World Bank Publications.
  • HANSEN, M. T. (1999). The Search- Transfer Problem: The Role of Weak Ties in Sharing Knowledge across Organization Subunits. Administrative Science Quarterly, 44(1), 82- 111.
  • HARGADON, A. B. (1998). Firms as Knowledge Brokers: Lesson in Pursuing Continuous Innovation. California Management Review , 40(3), 209- 227.
  • HAU Y.S. , KIM B . , LEE H. , KIM Y.G. , The Effects of Individual Motivations and Social Capital on Emplo yees’ Tacit and Explicit Knowledge Sharing Intentions, International Journal of Information Management, 33 (2) , 2012, s. 243 - 418.
  • HODSON, R. (1996). Dignity in the Workplace Under Participative Management: Alienation and Freedom Revisited. American Sociolo gical Review , 60, 719- 738.
  • HOLT, D. H. (1993). Productivity through People, Management Principles and Practices (2. ed.). New Jersey, Amerika Birleşik Devletleri: Prentice- Hall.
  • HUNG, S., DURCIKOVA, A., LAI, H., LIN, W. (2011). The Influence of Intrinsic and Extrinsic Motivation on Individuals’ Knowledge Sharing Behavior. International Journal of Human - Computer Studies, 69(1), 415- 427.
  • IGLEHART, R. (1997). Modernization and Post- Modernization: Cultural, Economic, and Political Change in 43 Societies . Princeton, Amerika Birleşik Devletleri: Princeton University Press.
  • JONES, C., HESTERLY, W. S., BORGATTI, S. P. (1997). A General Theory of Network Governance: Exchange Conditions and Social Mechanisms. Academy of Management Review , 22(4), 911 - 945.
  • KNOKE, D. (1999). Corporate Social Capital and Liability. Boston, Amerika Birleşik Devletleri: Kluwer Academic Publisher.In Leenders , R. T., & Gabbay, S. M. (Eds.), Organizational Networks and Corporate Social Capital (p. 17- 42).
  • KOLLOCK, P. (1999). Communities in Cyberspace. NewYork, Amerika Birleşik Devletleri: Routledge.In Kollock, P., & Smith, M. (Eds.), The Economies of Online Cooperation:Gifts and Public Goods in Cyberspace (p. 3 - 25).
  • KURTULUŞ, K. (2010). Araştırma Yöntemleri. İstanbul, Türkiye: Türkmen Kitapevi.
  • LEANA, C. R., VAN BURREAN, H. J. (1999). Organizational Social Capital and Employment Practices. The Academy of Management Review , 24(3), 538 - 555.
  • LEE, C. C., YANG, J. (2000). Knowledge Value Chain. Journal of Management Development, 19(9), 783 - 793.
  • LEVIN, D. Z., CROSS, R. (2004). The Strength of Weak Ties You Can Trust: The Mediating Role of Trust in Effective Knowledge Transfer. Management Science, 50(11), 1477- 1490.
  • LIN, H. (2007 ). Effects of Extrinsic and Intrinsic Motivation on Employee Knowledge Sharing Intentions . Journal of Information Science , 32(2), 135- 149.
  • LOURY, G. C. (1992). The Economics of Discrimination: Getting to the Core of the Problem. Harvard Journal for American Public Policy, 1, 91 - 110.
  • LUTHANS, F. (1973 ). Organizational Behavior (4. ed.). New York, Amerika Birleşik Devletleri: McGraw Hill.
  • MAYER, R. C., DAVIS, J. H. (1999). The Effect of the Performance Appraisal System on Trust for Management: A Field Quasi - Experiment. Journal of Applied Psychology, 84(1), 123 - 136.
  • MCPODOLNY, J., BARON, J. (1997). Resources and Relationships: Social Networks and Mobility in the Workplace. American Sociological Review , 62(1), 673 -- 693.
  • MCALLISTER D. J. (1995) Affect and Cognition - Based Trust as Foundatitions for Interpersonal Cooperation in Organizations , Academy of Management Journal, 38(1), 24- 60.
  • MISZTAL, B. A. (1996). Trust in Modern Societies . Cambridge, Amerika Birleşik Devletleri: Polity Press.
  • MORGAN, R. M., HUNT, S. D. (1994). The Commitment - Trust Theory of Relationship Marketing. Journal of Marketing , 58, 20- 38.
  • NAHAPIET, J., GHOSHAL, S. (1998). Social Capital, Intellectual Capital and the Organizational Advantage. Academy of Management Review , 23(2), 242- 286.
  • PARKHE, A. (1993). Strategic Alliance Structuring: A Game Theoretic and Transaction Cost Examination of Interfirm Cooperation. Academy of Management Journal , 36(4), 794- 829.
  • PAYNE, T. G., MOORE, C. B., GRIFFIS, S. E., AUTRY , C. W. (2011). Multilevel Challenges and Opportunities in Social Capital Research. Journal of Management, 37(2), 491 - 520.
  • POLANYI, K. (1944) The Great Transformation: The Political and Economic Origins of Our Time, Boston: Beacon Press.
  • PORTES, A., SENSENBRENNER, J. (1993). Embeddednes and Immigration: Notes on the Social Determinants of Economic Action. American Journ al of Sociology, 98(6), 1320- 1350.
  • PUTNAM, R. D. (1993). Making Democracy Work: Civic Traditions in Modern Italy. Princeton, Amerika Birleşik Devletleri: Princeton University Press.
  • PUTNAM, R. D. (1995). Bowling Alone: America’s Declining Social Capital . Journal of Democracy, 6(1), 65- .78.
  • RENKO, Y. H., AUTIO, E., SAPIENZA, H. (2001). Social Capital, Knowledge Acquisition, And Knowledge Exploitation in Young Technology Based Firms . Strategic Management Journal, 22(6), 587- 613.
  • RING, P. S., VAN DE VEN, A. H. (1994). Developmental Processes of Cooperative Interorganizational Relationships . Academy of Management Review , 19(1), 90- 118.
  • SCOTT, C. R., CORMAN, S. R., CHENEY, G. (2014). Development of a Structurational Model of Identification in The Organization. Communication Theory, 8(3), 298- 336.
  • SETHI, R., COMPEAU, L. D., (2002). Social Construction Organizational Identity and Market Orientation of the Firm. American Marketing Association Proceeding , 13, 183 - 184.
  • TAJFEL, H. (1982). Social Psychology of Intergroup Relations. Annual Review of Psychology, 33, 1 - 39.
  • TSAI, W., GHOSHAL, S. (1998). Social Capital and Value Creation: The Role of Intrafirm Networks. Academy of Management Journal, 41(4), 464- 478.
  • WASKO, M. FARAJ, S. (2000) It Is What One Does: Why People Participate and Help Others in Electronic Communities of Practice. Journal of Strategic Information Systems , 9(2- 3), 155 - 173.
  • WASKO, M. M., FARAJ, S. (2005). Why should I share? Examining social capital and knowledge contribution in electronic networks of practice. MIS Quarterly, 29(1), 35- 57.
  • WOOLCOCK, M. (1998). Social Capital and Economic Development:Toward a Theoretical Synthesis and Policy Framework. Theory and Society, 27(3), 151 - 208.
  • YU, Y., WILKINS, L. C., MA, W. W. K. (2004). Innovation Through Information Technology. Louisiana, Amerika Birleşik Devletleri: Idea Group Inc..In Khosrowpour, M. (Eds.), Developing an Instrument for Measuring Knowledge Sharing Attitudes (p. 272- 276).
Yönetim Dergisi:İstanbul Üniversitesi İşletme Fakültesi İşletme İktisadı Enstitüsü-Cover
  • ISSN: 1302-4221
  • Yayın Aralığı: Yılda 2 Sayı
  • Başlangıç: 1975
  • Yayıncı: İstanbul Üniv. İşletme Fak. İletme İktisadı Enst.