Paylaşım Ekonomisi: Türk Halkının Katılım Niyetleri Üzerine Bir Araştırma

Teknolojik gelişmeler kapsamında, günümüz iş modeli yerini paylaşım ekonomisine bırakmaya başlamıştır. Paylaşım ekonomisi, son on yılda popüler bir konu haline gelmiştir. Ekonomik işlemlerin bu hızlı değişimi vurgulanmasına rağmen, ekonomiyi paylaşma niyetleri konusunda çok az araştırmacı konuya dikkat çekmiştir. Bu çalışmada, Türk insanının bakış açısının anlaşılması ve ekonomi faaliyetlerinin paylaşılmasına katılım niyetlerinin belirlenmesi amaçlanmıştır. Çalışmada Türk halkının katılım niyetleri kolayda örnekleme yöntemiyle bir anket yapılarak incelenmiştir. Niyetlerin belirlenmesi için parametrik olmayan tanımlayıcı istatistikler 375 katılımcıya uygulanmıştır. Araştırma bulguları kısaca, Türk halkının ekonomiyi paylaşmaya yönelik olumlu tutumuyla birlikte, hala belirsiz alanların var olduğuna işaret etmektedir. Türk halkı, kullanılmayan malların alım satım faaliyetlerinde ve araç paylaşım faaliyetlerinde paylaşım ekonomisini kullanmaya istekli olsa da oda kirası ve yemek servisi paylaşım faaliyetlerine katılmakta tereddüt etmektedirler.

Anahtar Kelimeler:

Paylaşım Ekonomisi, Katılım Niyeti, Türk Halkı

Sharing Economy: A Research on Participation Intentions of Turkish People

Within the scope of the technological developments, today's business model has started to be replaced by the sharing economy. Sharing economy became a popular phenomenon in last decade. Although attentions taken by scholars to that rapid change of economical transactions, very few researchers have been realized on the intentions for sharing economy. In this study, it’s aimed that to understand point of view of Turkish people and to determine participation intentions to sharing economy activities. In this study, Turkish people participation intentions examined by conducting a survey to convenience sampling. For the determination of intentions non-parametric descriptive statistics applied to 375 respondents. Research findings briefly refers that while Turkish people attitude towards sharing economy is positive there are still grey areas exist. Although Turkish people willing to use sharing economy on selling and buying activities of unutilized goods and car sharing activities. They are hesitating to join room rent and food service sharing economy activities.

Keywords:

Sharing Economy, Participation Intention, Turkish People,

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