BIST’TE İŞLEM GÖREN FUTBOL KULÜPLERİNİN COVID-19 DÖNEMİ FİNANSAL PERFORMANSLARININ IDOCRIW TEMELLİ ANALİZİ

Günümüzde futbol sadece bir spor olmaktan çıkmış ticari bir ürüne dönüşmüştür. Futbol ekonomisi ülke ekonomilerini etkileyecek düzeyde bir büyüklüğe ulaşmıştır. Futbol kulübünden ziyade futbol şirketi olarak görülebilecek bu kulüpler ticari faaliyetlerde bulunmakta ve borsalarda işlem görmektedirler. Bu çapta büyük ekonomiye sahip futbol sektörü tüm ekonomik faaliyetler gibi günümüz salgını Covid-19’dan ciddi oranda etkilenmiştir. Bu etki, sektörde yer alan kulüplerin borç oranlarının artmasına, gelirlerinin düşmesine ve ekonomik anlamda zorluk yaşamalarına yol açmıştır. Bu bağlamda çalışmada BIST’te işlem gören, Türkiye’nin dört büyük kulübü olarak adlandırılan Galatasaray, Fenerbahçe, Beşiktaş ve Trabzonspor kulüplerinin 2019-2020 ve 2020-2021 dönemlerindeki finansal performansları analiz edilmeye çalışılmıştır. Çalışmada kulüplerin mali verilerinden cari oranları, asit-test oranları, nakit oranları, borç oranları, borç/özsermaye oranları ve net kar marjları kriter olarak belirlenmiş ve bu kriterlerin her biri, Entropi ve CILOS yöntemlerini bir araya getiren IDOCRIW yöntemi ile ağırlıklandırılarak analiz edilmiş ve ardından IDOCRIW kriter ağırlıkları kullanılarak WASPAS yöntemi ile alternatiflerin kıyaslaması yapılmıştır. Çalışmanın sonucunda tutarlı ve benzer sonuçlar elde edilmiştir. 2019-2020 ve 2020-2021 dönemleri arasında kriter önem ağırlıkları açısından önemli farklılıklar olduğu ve tüm kulüpler açısından önem ağırlığı en düşük kriterin nakit oranı olduğu tespit edilmiştir. Ayrıca WASPAS yöntemi ile yapılan sıralama sonucunda her iki dönemde en iyi performans gösteren şirketin BJKAS olduğu ortaya konulmuştur.

IDOCRIW-Based Analysis of the Financial Performances of the Football Clubs Traded in BIST during the COVID-19 Period

Today, football has evolved from being just a sport to a commercial product. The football economy in the world has reached a level that will affect the economic life of countries and societies. Clubs that can be seen as football companies rather than football clubs engage in commercial activities and are traded on stock exchanges. The football sector, which has such a large economy, has been seriously affected by today’s epidemic, Covid-19, like all economic activities. This effect has led to an increase in the debt ratio of the clubs in the sector, a decrease in their incomes and economic difficulties. In this context, in this study, the financial performances of Galatasaray, Fenerbahçe, Beşiktaş and Trabzonspor clubs, traded in BIST and named as Turkey’s four biggest clubs, in the 2019-2020 and 2020-2021 periods were tried to be analyzed. In the study, current ratios, acid - test ratios, cash ratios, debt ratios, debt/equity ratios and net profit margins were determined as criteria in the light of the financial data of the clubs, and each of these criteria was analyzed by weighting with the IDOCRIW method, which combines Entropy and CILOS methods and then the alternatives were compared with the WASPAS method using IDOCRIW criterion weights. As a result of the study, consistent and similar results were obtained. It has been determined that there are significant differences in criterion importance weights between the 2019-2020 and 2020-2021 periods, and the cash ratio is the lowest criterion for all clubs. In addition, as a result of the ranking made by the WASPAS method, it was revealed that the best performing company in both periods was BJKAS.

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